diff --git a/cmd/install.go b/cmd/install.go
index f2080ff2..640bfb9c 100644
--- a/cmd/install.go
+++ b/cmd/install.go
@@ -193,7 +193,7 @@ func installTemplates(q *models.Queries) (int, int) {
 	}
 
 	var campTplID int
-	if err := q.CreateTemplate.Get(&campTplID, "Default campaign template", models.TemplateTypeCampaign, "", campTpl.ReadBytes()); err != nil {
+	if err := q.CreateTemplate.Get(&campTplID, "Default campaign template", models.TemplateTypeCampaign, "", campTpl.ReadBytes(), nil); err != nil {
 		lo.Fatalf("error creating default campaign template: %v", err)
 	}
 	if _, err := q.SetDefaultTemplate.Exec(campTplID); err != nil {
@@ -207,7 +207,7 @@ func installTemplates(q *models.Queries) (int, int) {
 	}
 
 	var archiveTplID int
-	if err := q.CreateTemplate.Get(&archiveTplID, "Default archive template", models.TemplateTypeCampaign, "", archiveTpl.ReadBytes()); err != nil {
+	if err := q.CreateTemplate.Get(&archiveTplID, "Default archive template", models.TemplateTypeCampaign, "", archiveTpl.ReadBytes(), nil); err != nil {
 		lo.Fatalf("error creating default campaign template: %v", err)
 	}
 
@@ -217,7 +217,7 @@ func installTemplates(q *models.Queries) (int, int) {
 		lo.Fatalf("error reading default e-mail template: %v", err)
 	}
 
-	if _, err := q.CreateTemplate.Exec("Sample transactional template", models.TemplateTypeTx, "Welcome {{ .Subscriber.Name }}", txTpl.ReadBytes()); err != nil {
+	if _, err := q.CreateTemplate.Exec("Sample transactional template", models.TemplateTypeTx, "Welcome {{ .Subscriber.Name }}", txTpl.ReadBytes(), nil); err != nil {
 		lo.Fatalf("error creating sample transactional template: %v", err)
 	}
 
@@ -252,6 +252,7 @@ func installCampaign(campTplID, archiveTplID int, q *models.Queries) {
 		archiveTplID,
 		`{"name": "Subscriber"}`,
 		nil,
+		nil,
 	); err != nil {
 		lo.Fatalf("error creating sample campaign: %v", err)
 	}
diff --git a/frontend/.eslintrc.js b/frontend/.eslintrc.js
index 54e014fd..21ad5ca9 100644
--- a/frontend/.eslintrc.js
+++ b/frontend/.eslintrc.js
@@ -28,4 +28,5 @@ module.exports = {
       comments: 200,
     }],
   },
+  ignorePatterns: ['src/email-builder.js'],
 };
diff --git a/frontend/package.json b/frontend/package.json
index 3a119c01..c9a7c256 100644
--- a/frontend/package.json
+++ b/frontend/package.json
@@ -17,6 +17,7 @@
     "chart.js": "^4.4.1",
     "codeflask": "^1.4.1",
     "dayjs": "^1.11.10",
+    "indent.js": "^0.3.5",
     "js-beautify": "^1.15.1",
     "prismjs": "^1.30.0",
     "qs": "^6.10.1",
@@ -30,6 +31,7 @@
     "vuex": "^3.6.2"
   },
   "devDependencies": {
+    "@types/js-beautify": "^1.14.3",
     "@vitejs/plugin-vue2": "^2.3.1",
     "@vue/eslint-config-airbnb": "^7.0.1",
     "cypress": "13.15.0",
diff --git a/frontend/src/App.vue b/frontend/src/App.vue
index 691a7ee0..27169ace 100644
--- a/frontend/src/App.vue
+++ b/frontend/src/App.vue
@@ -53,8 +53,7 @@
 
       <!-- body //-->
       <div class="main">
-        <div class="global-notices"
-          v-if="serverConfig.needs_restart || serverConfig.update || serverConfig.has_legacy_user">
+        <div class="global-notices" v-if="isGlobalNotices">
           <div v-if="serverConfig.needs_restart" class="notification is-danger">
             {{ $t('settings.needsRestart') }}
             &mdash;
@@ -188,6 +187,14 @@ export default Vue.extend({
   computed: {
     ...mapState(['serverConfig', 'profile']),
 
+    isGlobalNotices() {
+      return (this.serverConfig.needs_restart
+        || this.serverConfig.has_legacy_user
+        || (this.serverConfig.update
+        && this.serverConfig.update.messages
+        && this.serverConfig.update.messages.length > 0));
+    },
+
     version() {
       return import.meta.env.VUE_APP_VERSION;
     },
diff --git a/frontend/src/assets/style.scss b/frontend/src/assets/style.scss
index 0bcd02f9..a835d273 100644
--- a/frontend/src/assets/style.scss
+++ b/frontend/src/assets/style.scss
@@ -305,23 +305,21 @@ body.is-noscroll {
   border-radius: 2px;
 }
 
-.plain-editor textarea {
-  height: 65vh;
-}
-
 .alt-body textarea {
   height: 30vh;
 }
 
-
 .editor {
   margin-bottom: 30px;
+}
 
+.richtext-editor {
   .tox-tinymce {
+    height: 100%;
     box-shadow: 2px 2px 0 #f3f3f3;
     border: 1px solid #e6e6e6;
     border-radius: 3px;
-  
+
     .tox-toolbar__primary {
       border-color: #e6e6e6 !important;
     }
@@ -336,10 +334,8 @@ body.is-noscroll {
   .tox-tinymce--toolbar-sticky-on .tox-editor-header {
     padding-top: 48px !important;
   }
-
 }
 
-
 .tox.tox-silver-sink {
   z-index: 850;
 
@@ -647,7 +643,7 @@ body.is-noscroll {
   border-radius: 30px !important;
   border: 0;
   padding: 0 20px !important;
-  
+
   &.is-small {
     font-size: 0.65rem;
     background: $white-ter;
@@ -655,7 +651,7 @@ body.is-noscroll {
     padding: 3px 5px;
     min-width: auto !important;
   }
-  
+
   &:not(body) {
     background-color: #eee;
     font-size: 0.85em;
@@ -676,7 +672,7 @@ body.is-noscroll {
     color: $green;
     background: #dcfce7;
   }
-  &.blocklisted, &.cancelled, &.status-unsubscribed {
+  &.blocklisted, &.cancelled, &.status-unsubscribed, &.campaign_visual {
     $color: $red;
     color: $color;
     background: #fff1f0;
diff --git a/frontend/src/components/CampaignPreview.vue b/frontend/src/components/CampaignPreview.vue
index 954621c7..7426420b 100644
--- a/frontend/src/components/CampaignPreview.vue
+++ b/frontend/src/components/CampaignPreview.vue
@@ -9,14 +9,14 @@
         </div>
         <section expanded class="modal-card-body preview">
           <b-loading :active="isLoading" :is-full-page="false" />
-          <form v-if="body" method="post" :action="previewURL" target="iframe" ref="form">
+          <form v-if="isPost" method="post" :action="previewURL" target="iframe" ref="form">
             <input type="hidden" name="template_id" :value="templateId" />
             <input type="hidden" name="content_type" :value="contentType" />
             <input type="hidden" name="template_type" :value="templateType" />
             <input type="hidden" name="body" :value="body" />
           </form>
 
-          <iframe id="iframe" name="iframe" ref="iframe" :title="title" :src="body ? 'about:blank' : previewURL"
+          <iframe id="iframe" name="iframe" ref="iframe" :title="title" :src="isPost ? 'about:blank' : previewURL"
             @load="onLoaded" />
         </section>
         <footer class="modal-card-foot has-text-right">
@@ -36,6 +36,8 @@ export default {
   name: 'CampaignPreview',
 
   props: {
+    isPost: { type: Boolean, default: false },
+
     // Template or campaign ID.
     id: { type: Number, default: 0 },
     title: { type: String, default: '' },
@@ -48,7 +50,7 @@ export default {
 
     body: { type: String, default: '' },
     contentType: { type: String, default: '' },
-    templateId: { type: Number, default: 0 },
+    templateId: { type: [Number, null], default: null },
   },
 
   data() {
@@ -93,7 +95,7 @@ export default {
 
   mounted() {
     setTimeout(() => {
-      if (this.$refs.form) {
+      if (this.isPost) {
         this.$refs.form.submit();
       }
     }, 100);
diff --git a/frontend/src/components/Editor.vue b/frontend/src/components/Editor.vue
index da8ce4d5..de7c2f58 100644
--- a/frontend/src/components/Editor.vue
+++ b/frontend/src/components/Editor.vue
@@ -2,32 +2,45 @@
   <!-- Two-way Data-Binding -->
   <section class="editor">
     <div class="columns">
-      <div class="column is-6">
-        <b-field label="Format">
-          <div>
-            <b-radio v-model="form.radioFormat" @input="onFormatChange" :disabled="disabled" name="format"
-              native-value="richtext" data-cy="check-richtext">
+      <div class="column is-three-quarters is-inline-flex">
+        <b-field :label="$t('campaigns.format')" label-position="on-border" class="mr-4 mb-0">
+          <b-select v-model="contentType">
+            <option :disabled="disabled" name="format" value="richtext" data-cy="check-richtext">
               {{ $t('campaigns.richText') }}
-            </b-radio>
+            </option>
 
-            <b-radio v-model="form.radioFormat" @input="onFormatChange" :disabled="disabled" name="format"
-              native-value="html" data-cy="check-html">
+            <option :disabled="disabled" name="format" value="html" data-cy="check-html">
               {{ $t('campaigns.rawHTML') }}
-            </b-radio>
+            </option>
 
-            <b-radio v-model="form.radioFormat" @input="onFormatChange" :disabled="disabled" name="format"
-              native-value="markdown" data-cy="check-markdown">
+            <option :disabled="disabled" name="format" value="markdown" data-cy="check-markdown">
               {{ $t('campaigns.markdown') }}
-            </b-radio>
+            </option>
 
-            <b-radio v-model="form.radioFormat" @input="onFormatChange" :disabled="disabled" name="format"
-              native-value="plain" data-cy="check-plain">
+            <option :disabled="disabled" name="format" value="plain" data-cy="check-plain">
               {{ $t('campaigns.plainText') }}
-            </b-radio>
-          </div>
+            </option>
+
+            <option :disabled="disabled" name="format" value="visual" data-cy="check-visual">
+              {{ $t('campaigns.visual') }}
+            </option>
+          </b-select>
+        </b-field>
+
+        <b-field :label="$t('globals.terms.baseTemplate')" label-position="on-border">
+          <b-select :placeholder="$t('globals.terms.none')" v-model="templateId" name="template" :disabled="disabled">
+            <option :value="null" key="none" v-if="templateId !== null">
+              {{ $t('globals.terms.none') }}
+            </option>
+            <template v-for="t in applicableTemplates">
+              <option v-if="t.type === 'campaign' || t.type === 'campaign_visual'" :value="t.id" :key="t.id">
+                {{ t.name }}
+              </option>
+            </template>
+          </b-select>
         </b-field>
       </div>
-      <div class="column is-6 has-text-right">
+      <div class="column is- has-text-right">
         <b-button @click="onTogglePreview" type="is-primary" icon-left="file-find-outline" data-cy="btn-preview">
           {{ $t('campaigns.preview') }} (F9)
         </b-button>
@@ -35,70 +48,24 @@
     </div>
 
     <!-- wsywig //-->
-    <template v-if="isRichtextReady && form.format === 'richtext'">
-      <tiny-mce v-model="form.body" :disabled="disabled" :init="richtextConf" />
+    <richtext-editor v-if="computedValue.contentType === 'richtext'" v-model="computedValue.body" />
 
-      <b-modal scroll="keep" :width="1200" :aria-modal="true" :active.sync="isRichtextSourceVisible">
-        <div>
-          <section expanded class="modal-card-body preview">
-            <html-editor v-model="richTextSourceBody" />
-          </section>
-          <footer class="modal-card-foot has-text-right">
-            <b-button @click="onFormatRichtextHTML">
-              {{ $t('campaigns.formatHTML') }}
-            </b-button>
-            <b-button @click="() => { this.isRichtextSourceVisible = false; }">
-              {{ $t('globals.buttons.close') }}
-            </b-button>
-            <b-button @click="onSaveRichTextSource" class="is-primary">
-              {{ $t('globals.buttons.save') }}
-            </b-button>
-          </footer>
-        </div>
-      </b-modal>
-
-      <b-modal scroll="keep" :width="750" :aria-modal="true" :active.sync="isInsertHTMLVisible">
-        <div>
-          <section expanded class="modal-card-body preview">
-            <html-editor v-model="insertHTMLSnippet" />
-          </section>
-          <footer class="modal-card-foot has-text-right">
-            <b-button @click="onFormatRichtextHTML">
-              {{ $t('campaigns.formatHTML') }}
-            </b-button>
-            <b-button @click="() => { this.isInsertHTMLVisible = false; }">
-              {{ $t('globals.buttons.close') }}
-            </b-button>
-            <b-button @click="onInsertHTML" class="is-primary">
-              {{ $t('globals.buttons.insert') }}
-            </b-button>
-          </footer>
-        </div>
-      </b-modal>
-    </template>
+    <!-- visual editor //-->
+    <visual-editor v-if="computedValue.contentType === 'visual'" :source="computedValue.bodySource" @change="onChangeVisualEditor" />
 
     <!-- raw html editor //-->
-    <html-editor v-if="form.format === 'html'" v-model="form.body" />
+    <html-editor v-if="computedValue.contentType === 'html'" v-model="computedValue.body" />
 
     <!-- markdown editor //-->
-    <markdown-editor v-if="form.format === 'markdown'" v-model="form.body" />
+    <markdown-editor v-if="computedValue.contentType === 'markdown'" v-model="computedValue.body" />
 
     <!-- plain text //-->
-    <b-input v-if="form.format === 'plain'" v-model="form.body" @input="onEditorChange" type="textarea" name="content"
-      ref="plainEditor" class="plain-editor" />
+    <b-input v-if="computedValue.contentType === 'plain'" v-model="computedValue.body"
+      type="textarea" name="content" ref="plainEditor" class="plain-editor" />
 
     <!-- campaign preview //-->
-    <campaign-preview v-if="isPreviewing" @close="onTogglePreview" type="campaign" :id="id" :title="title"
-      :content-type="form.format" :template-id="templateId" :body="form.body" />
-
-    <!-- image picker -->
-    <b-modal scroll="keep" :aria-modal="true" :active.sync="isMediaVisible" :width="900">
-      <div class="modal-card content" style="width: auto">
-        <section expanded class="modal-card-body">
-          <media is-modal @selected="onMediaSelect" />
-        </section>
-      </div>
-    </b-modal>
+    <campaign-preview v-if="isPreviewing" is-post @close="onTogglePreview" type="campaign" :id="id" :title="title"
+      :content-type="computedValue.contentType" :template-id="templateId" :body="computedValue.body" />
   </section>
 </template>
 
@@ -107,186 +74,55 @@ import { html as beautifyHTML } from 'js-beautify';
 import TurndownService from 'turndown';
 import { mapState } from 'vuex';
 
-import TinyMce from '@tinymce/tinymce-vue';
-import 'tinymce';
-import 'tinymce/icons/default';
-import 'tinymce/plugins/anchor';
-import 'tinymce/plugins/autolink';
-import 'tinymce/plugins/autoresize';
-import 'tinymce/plugins/charmap';
-import 'tinymce/plugins/colorpicker';
-import 'tinymce/plugins/contextmenu';
-import 'tinymce/plugins/emoticons';
-import 'tinymce/plugins/emoticons/js/emojis';
-import 'tinymce/plugins/fullscreen';
-import 'tinymce/plugins/help';
-import 'tinymce/plugins/hr';
-import 'tinymce/plugins/image';
-import 'tinymce/plugins/imagetools';
-import 'tinymce/plugins/link';
-import 'tinymce/plugins/lists';
-import 'tinymce/plugins/paste';
-import 'tinymce/plugins/searchreplace';
-import 'tinymce/plugins/table';
-import 'tinymce/plugins/textcolor';
-import 'tinymce/plugins/visualblocks';
-import 'tinymce/plugins/visualchars';
-import 'tinymce/plugins/wordcount';
-import 'tinymce/skins/ui/oxide/skin.css';
-import 'tinymce/themes/silver';
-
-import { colors, uris } from '../constants';
-import Media from '../views/Media.vue';
 import CampaignPreview from './CampaignPreview.vue';
 import HTMLEditor from './HTMLEditor.vue';
 import MarkdownEditor from './MarkdownEditor.vue';
+import VisualEditor from './VisualEditor.vue';
+import RichtextEditor from './RichtextEditor.vue';
 
 const turndown = new TurndownService();
 
-// Map of listmonk language codes to corresponding TinyMCE language files.
-const LANGS = {
-  'cs-cz': 'cs',
-  de: 'de',
-  es: 'es_419',
-  fr: 'fr_FR',
-  it: 'it_IT',
-  pl: 'pl',
-  pt: 'pt_PT',
-  'pt-BR': 'pt_BR',
-  ro: 'ro',
-  tr: 'tr',
-};
-
 export default {
   components: {
-    Media,
     CampaignPreview,
     'html-editor': HTMLEditor,
     'markdown-editor': MarkdownEditor,
-    TinyMce,
+    'visual-editor': VisualEditor,
+    'richtext-editor': RichtextEditor,
   },
 
   props: {
     id: { type: Number, default: 0 },
     title: { type: String, default: '' },
-    body: { type: String, default: '' },
-    contentType: { type: String, default: '' },
-    templateId: { type: Number, default: 0 },
     disabled: { type: Boolean, default: false },
+    templates: { type: Array, default: null },
+    value: {
+      type: Object,
+      default: () => ({
+        body: '',
+        bodySource: null,
+        contentType: '',
+        templateId: null,
+      }),
+    },
   },
 
   data() {
     return {
       isPreviewing: false,
-      isMediaVisible: false,
-      isEditorFullscreen: false,
-      isReady: false,
-      isRichtextReady: false,
-      isRichtextSourceVisible: false,
-      isInsertHTMLVisible: false,
-      insertHTMLSnippet: '',
-      isTrackLink: false,
-      richtextConf: {},
-      richTextSourceBody: '',
-      form: {
-        body: '',
-        format: this.contentType,
-
-        // Model bound to the checkboxes. This changes on click of the radio,
-        // but is reverted by the change handler if the user cancels the
-        // conversion warning. This is used to set the value of form.format
-        // that the editor uses to render content.
-        radioFormat: this.contentType,
-      },
-
-      // Last position of the cursor in the editor before the media popup
-      // was opened. This is used to insert media on selection from the poup
-      // where the caret may be lost.
-      lastSel: null,
+      contentType: this.$props.value.contentType,
+      templateId: '',
     };
   },
 
   methods: {
-    initRichtextEditor() {
-      const { lang } = this.serverConfig;
+    onContentTypeChange(to, from) {
+      if (this.computedValue.body.trim() === '') {
+        return;
+      }
 
-      this.richtextConf = {
-        init_instance_callback: () => { this.isReady = true; },
-        urlconverter_callback: this.onEditorURLConvert,
-
-        setup: (editor) => {
-          editor.on('init', () => {
-            editor.focus();
-            this.onEditorDialogOpen(editor);
-          });
-
-          // Custom HTML editor.
-          editor.ui.registry.addButton('html', {
-            icon: 'sourcecode',
-            tooltip: 'Source code',
-            onAction: this.onRichtextViewSource,
-          });
-
-          editor.ui.registry.addButton('insert-html', {
-            icon: 'code-sample',
-            tooltip: 'Insert HTML',
-            onAction: this.onOpenInsertHTML,
-          });
-
-          editor.on('CloseWindow', () => {
-            editor.selection.getNode().scrollIntoView(false);
-          });
-
-          editor.on('keydown', (e) => {
-            if (e.key === 'F9') {
-              this.onTogglePreview();
-              e.preventDefault();
-            }
-          });
-        },
-
-        browser_spellcheck: true,
-        min_height: 500,
-        toolbar_sticky: true,
-        entity_encoding: 'raw',
-        convert_urls: true,
-        plugins: [
-          'anchor', 'autoresize', 'autolink', 'charmap', 'emoticons', 'fullscreen',
-          'help', 'hr', 'image', 'imagetools', 'link', 'lists', 'paste', 'searchreplace',
-          'table', 'visualblocks', 'visualchars', 'wordcount',
-        ],
-        toolbar: `undo redo | formatselect styleselect fontsizeselect |
-                  bold italic underline strikethrough forecolor backcolor subscript superscript |
-                  alignleft aligncenter alignright alignjustify |
-                  bullist numlist table image insert-html | outdent indent | link hr removeformat |
-                  html fullscreen help`,
-        fontsize_formats: '10px 11px 12px 14px 15px 16px 18px 24px 36px',
-        skin: false,
-        content_css: false,
-        content_style: `
-          body { font-family: 'Inter', sans-serif; font-size: 15px; }
-          img { max-width: 100%; }
-          a { color: ${colors.primary}; }
-          table, td { border-color: #ccc;}
-        `,
-
-        language: LANGS[lang] || null,
-        language_url: LANGS[lang] ? `${uris.static}/tinymce/lang/${LANGS[lang]}.js` : null,
-
-        file_picker_types: 'image',
-        file_picker_callback: (callback) => {
-          this.isMediaVisible = true;
-          this.runTinyMceImageCallback = callback;
-        },
-      };
-
-      this.isRichtextReady = true;
-    },
-
-    onFormatChange(format) {
-      if (this.form.body.trim() === '') {
-        this.form.format = format;
-        this.onEditorChange();
+      // To avoid prompt loop.
+      if (to === this.computedValue.contentType) {
         return;
       }
 
@@ -294,124 +130,58 @@ export default {
       this.$utils.confirm(
         this.$t('campaigns.confirmSwitchFormat'),
         () => {
-          this.form.format = format;
-          this.onEditorChange();
+          this.computedValue.contentType = this.contentType;
         },
         () => {
-          // On cancel, undo the radio selection.
-          this.form.radioFormat = this.form.format;
+          this.contentType = from;
         },
       );
     },
 
-    onEditorURLConvert(url) {
-      let u = url;
-      if (this.isTrackLink) {
-        u = `${u}@TrackLink`;
+    convertContentType(to, from) {
+      let body;
+      if ((from === 'richtext' || from === 'html') && to === 'plain') {
+        // richtext, html => plain
+
+        // Preserve line breaks when converting HTML to plaintext.
+        const d = document.createElement('div');
+        d.innerHTML = this.beautifyHTML(this.computedValue.body);
+        body = this.trimLines(d.innerText.trim(), true);
+      } else if ((from === 'richtext' || from === 'html') && to === 'markdown') {
+        // richtext, html => markdown
+        body = turndown.turndown(this.computedValue.body).replace(/\n\n+/ig, '\n\n');
+      } else if (from === 'plain' && (to === 'richtext' || to === 'html')) {
+        // plain => richtext, html
+        body = this.computedValue.body.replace(/\n/ig, '<br>\n');
+      } else if (from === 'richtext' && to === 'html') {
+        // richtext => html
+        body = this.beautifyHTML(this.computedValue.body);
+      } else if (from === 'markdown' && (to === 'richtext' || to === 'html')) {
+        // markdown => richtext, html.
+        this.$api.convertCampaignContent({
+          id: 1, body: this.computedValue.body, from, to,
+        }).then((data) => {
+          this.$nextTick(() => {
+            this.computedValue.body = this.beautifyHTML(data.trim());
+          });
+        });
       }
 
-      this.isTrackLink = false;
-      return u;
-    },
+      // Update the current body.
+      this.$nextTick(() => {
+        this.computedValue.body = body;
+      });
 
-    onRichtextViewSource() {
-      this.richTextSourceBody = this.form.body;
-      this.isRichtextSourceVisible = true;
-    },
-
-    onOpenInsertHTML() {
-      this.isInsertHTMLVisible = true;
-    },
-
-    onInsertHTML() {
-      this.isInsertHTMLVisible = false;
-      window.tinymce.editors[0].execCommand('mceInsertContent', false, this.insertHTMLSnippet);
-    },
-
-    onFormatRichtextHTML() {
-      this.richTextSourceBody = this.beautifyHTML(this.richTextSourceBody);
-    },
-
-    onSaveRichTextSource() {
-      this.form.body = this.richTextSourceBody;
-      window.tinymce.editors[0].setContent(this.form.body);
-      this.richTextSourceBody = '';
-      this.isRichtextSourceVisible = false;
-    },
-
-    onEditorDialogOpen(editor) {
-      const ed = editor;
-      const oldEd = ed.windowManager.open;
-      const self = this;
-
-      ed.windowManager.open = (t, r) => {
-        const isOK = t.initialData && 'url' in t.initialData && 'anchor' in t.initialData;
-
-        // Not the link modal.
-        if (!isOK) {
-          return oldEd.apply(this, [t, r]);
-        }
-
-        // If an existing link is being edited, check for the tracking flag `@TrackLink` at the end
-        // of the url. Remove that from the URL and instead check the checkbox.
-        let checked = false;
-        if (!t.initialData.link !== '') {
-          const t2 = t;
-          const url = t2.initialData.url.value.replace(/@TrackLink$/, '');
-
-          if (t2.initialData.url.value !== url) {
-            t2.initialData.url.value = url;
-            checked = true;
-          }
-        }
-
-        // Execute the modal.
-        const modal = oldEd.apply(this, [t, r]);
-
-        // Is it the link dialog?
-        if (isOK) {
-          // Insert tracking checkbox.
-          const c = document.createElement('input');
-          c.setAttribute('type', 'checkbox');
-
-          if (checked) {
-            c.setAttribute('checked', checked);
-          }
-
-          // Store the checkbox's state in the Vue instance to pick up from
-          // the TinyMCE link conversion callback.
-          c.onchange = (e) => {
-            self.isTrackLink = e.target.checked;
-          };
-
-          const l = document.createElement('label');
-          l.appendChild(c);
-          l.appendChild(document.createTextNode('Track link?'));
-          l.classList.add('tox-label', 'tox-track-link');
-
-          document.querySelector('.tox-form__controls-h-stack .tox-control-wrap').appendChild(l);
-        }
-        return modal;
-      };
-    },
-
-    onEditorChange() {
-      if (!this.isReady) {
-        return;
+      // Reset template ID only if its converted to or from visual template.
+      if (to === 'visual' || from === 'visual') {
+        this.computedValue.templateId = '';
       }
-
-      // The parent's v-model gets { contentType, body }.
-      this.$emit('input', { contentType: this.form.format, body: this.form.body });
     },
 
     onTogglePreview() {
       this.isPreviewing = !this.isPreviewing;
     },
 
-    onMediaSelect(media) {
-      this.runTinyMceImageCallback(media.url);
-    },
-
     onPreviewShortcut(e) {
       if (e.key === 'F9') {
         this.onTogglePreview();
@@ -419,10 +189,14 @@ export default {
       }
     },
 
+    onChangeVisualEditor({ body, source }) {
+      this.computedValue.body = body;
+      this.computedValue.bodySource = source;
+    },
+
     beautifyHTML(str) {
       // Pad all tags with linebreaks.
       let s = this.trimLines(str.replace(/(<(?!(\/)?a|span)([^>]+)>)/ig, '\n$1\n'), true);
-
       // Remove extra linebreaks.
       s = s.replace(/\n+/g, '\n');
 
@@ -450,7 +224,9 @@ export default {
   },
 
   mounted() {
-    this.initRichtextEditor();
+    // Set initial content type for the selector.
+    this.contentType = this.value.contentType;
+    this.templateId = this.value.templateId;
 
     window.addEventListener('keydown', this.onPreviewShortcut);
   },
@@ -462,69 +238,61 @@ export default {
   computed: {
     ...mapState(['serverConfig']),
 
-    htmlFormat() {
-      return this.form.format;
+    computedValue: {
+      get() {
+        return this.value;
+      },
+      set(newValue) {
+        this.$emit('input', newValue);
+      },
+    },
+
+    applicableTemplates() {
+      if (this.computedValue.contentType === 'visual') {
+        return this.templates.filter((t) => t.type === 'campaign_visual');
+      }
+      return this.templates.filter((t) => t.type !== 'campaign_visual');
     },
   },
 
   watch: {
-    // Capture contentType and body passed from the parent as props.
-    contentType(f) {
-      this.form.format = f;
-      this.form.radioFormat = f;
-
-      if (f !== 'richtext') {
-        this.isReady = true;
-      }
-
-      // Trigger the change event so that the body and content type
-      // are propagated to the parent on first load.
-      this.onEditorChange();
-    },
-
-    body(b) {
-      this.form.body = b;
-      this.onEditorChange();
+    contentType(to, from) {
+      this.onContentTypeChange(to, from, true);
     },
 
     // eslint-disable-next-line func-names
-    'form.body': function () {
-      this.onEditorChange();
+    'computedValue.contentType': function (to, from) {
+      this.convertContentType(to, from);
     },
 
-    htmlFormat(to, from) {
-      if ((from === 'richtext' || from === 'html') && to === 'plain') {
-        // richtext, html => plain
-
-        // Preserve line breaks when converting HTML to plaintext.
-        const d = document.createElement('div');
-        d.innerHTML = this.beautifyHTML(this.form.body);
-        this.$nextTick(() => {
-          this.form.body = this.trimLines(d.innerText.trim(), true);
-        });
-      } else if ((from === 'richtext' || from === 'html') && to === 'markdown') {
-        // richtext, html => markdown
-        this.form.body = turndown.turndown(this.form.body).replace(/\n\n+/ig, '\n\n');
-      } else if (from === 'plain' && (to === 'richtext' || to === 'html')) {
-        // plain => richtext, html
-        this.form.body = this.form.body.replace(/\n/ig, '<br>\n');
-      } else if (from === 'richtext' && to === 'html') {
-        // richtext => html
-        this.form.body = this.beautifyHTML(this.form.body);
-      } else if (from === 'markdown' && (to === 'richtext' || to === 'html')) {
-        // markdown => richtext, html.
-        this.$api.convertCampaignContent({
-          id: 1, body: this.form.body, from, to,
-        }).then((data) => {
-          this.form.body = this.beautifyHTML(data.trim());
-          // Update the HTML editor.
-          if (to === 'html') {
-            this.updateHTMLEditor();
-          }
-        });
+    templateId(to, from) {
+      if (this.computedValue.templateId === to) {
+        return;
       }
 
-      this.onEditorChange();
+      if (this.computedValue.contentType === 'visual') {
+        this.$utils.confirm(
+          this.$t('campaigns.confirmApplyVisualTemplate'),
+          () => {
+            this.computedValue.templateId = to;
+
+            if (!to) {
+              this.computedValue.body = '';
+              this.computedValue.bodySource = null;
+            } else {
+              this.templates.forEach((t) => {
+                if (t.id === to) {
+                  this.computedValue.body = t.body;
+                  this.computedValue.bodySource = t.bodySource;
+                }
+              });
+            }
+          },
+          () => {
+            this.templateId = from;
+          },
+        );
+      }
     },
   },
 };
diff --git a/frontend/src/components/RichtextEditor.vue b/frontend/src/components/RichtextEditor.vue
new file mode 100644
index 00000000..5d92cb69
--- /dev/null
+++ b/frontend/src/components/RichtextEditor.vue
@@ -0,0 +1,353 @@
+<template>
+  <div class="richtext-editor" v-if="isRichtextReady">
+    <tiny-mce v-model="computedValue" :disabled="disabled" :init="richtextConf" />
+
+    <b-modal scroll="keep" :width="1200" :aria-modal="true" :active.sync="isRichtextSourceVisible">
+      <div>
+        <section expanded class="modal-card-body preview">
+          <html-editor v-model="richTextSourceBody" />
+        </section>
+        <footer class="modal-card-foot has-text-right">
+          <b-button @click="onFormatRichtextHTML">
+            {{ $t('campaigns.formatHTML') }}
+          </b-button>
+          <b-button @click="() => { this.isRichtextSourceVisible = false; }">
+            {{ $t('globals.buttons.close') }}
+          </b-button>
+          <b-button @click="onSaveRichTextSource" class="is-primary">
+            {{ $t('globals.buttons.save') }}
+          </b-button>
+        </footer>
+      </div>
+    </b-modal>
+
+    <b-modal scroll="keep" :width="750" :aria-modal="true" :active.sync="isInsertHTMLVisible">
+      <div>
+        <section expanded class="modal-card-body preview">
+          <html-editor v-model="insertHTMLSnippet" />
+        </section>
+        <footer class="modal-card-foot has-text-right">
+          <b-button @click="onFormatRichtextHTMLSnippet">
+            {{ $t('campaigns.formatHTML') }}
+          </b-button>
+          <b-button @click="() => { this.isInsertHTMLVisible = false; }">
+            {{ $t('globals.buttons.close') }}
+          </b-button>
+          <b-button @click="onInsertHTML" class="is-primary">
+            {{ $t('globals.buttons.insert') }}
+          </b-button>
+        </footer>
+      </div>
+    </b-modal>
+
+    <!-- image picker -->
+    <b-modal scroll="keep" :aria-modal="true" :active.sync="isMediaVisible" :width="900">
+      <div class="modal-card content" style="width: auto">
+        <section expanded class="modal-card-body">
+          <media is-modal @selected="onMediaSelect" />
+        </section>
+      </div>
+    </b-modal>
+  </div>
+</template>
+
+<script>
+import { html } from 'js-beautify';
+import { mapState } from 'vuex';
+
+import TinyMce from '@tinymce/tinymce-vue';
+import 'tinymce';
+import 'tinymce/icons/default';
+import 'tinymce/plugins/anchor';
+import 'tinymce/plugins/autolink';
+import 'tinymce/plugins/autoresize';
+import 'tinymce/plugins/charmap';
+import 'tinymce/plugins/colorpicker';
+import 'tinymce/plugins/contextmenu';
+import 'tinymce/plugins/emoticons';
+import 'tinymce/plugins/emoticons/js/emojis';
+import 'tinymce/plugins/fullscreen';
+import 'tinymce/plugins/help';
+import 'tinymce/plugins/hr';
+import 'tinymce/plugins/image';
+import 'tinymce/plugins/imagetools';
+import 'tinymce/plugins/link';
+import 'tinymce/plugins/lists';
+import 'tinymce/plugins/paste';
+import 'tinymce/plugins/searchreplace';
+import 'tinymce/plugins/table';
+import 'tinymce/plugins/textcolor';
+import 'tinymce/plugins/visualblocks';
+import 'tinymce/plugins/visualchars';
+import 'tinymce/plugins/wordcount';
+import 'tinymce/skins/ui/oxide/skin.css';
+import 'tinymce/themes/silver';
+
+import { colors, uris } from '../constants';
+import HTMLEditor from './HTMLEditor.vue';
+import Media from '../views/Media.vue';
+
+// Map of listmonk language codes to corresponding TinyMCE language files.
+const LANGS = {
+  'cs-cz': 'cs',
+  de: 'de',
+  es: 'es_419',
+  fr: 'fr_FR',
+  it: 'it_IT',
+  pl: 'pl',
+  pt: 'pt_PT',
+  'pt-BR': 'pt_BR',
+  ro: 'ro',
+  tr: 'tr',
+};
+
+export default {
+  components: {
+    Media,
+    'tiny-mce': TinyMce,
+    'html-editor': HTMLEditor,
+  },
+
+  props: {
+    disabled: { type: Boolean, default: false },
+    value: {
+      type: String,
+      default: '',
+    },
+  },
+
+  data() {
+    return {
+      isPreviewing: false,
+      isMediaVisible: false,
+      isReady: false,
+      isRichtextReady: false,
+      isRichtextSourceVisible: false,
+      isInsertHTMLVisible: false,
+      insertHTMLSnippet: '',
+      isTrackLink: false,
+      richtextConf: {},
+      richTextSourceBody: '',
+      contentType: '',
+    };
+  },
+
+  methods: {
+    initRichtextEditor() {
+      const { lang } = this.serverConfig;
+
+      this.richtextConf = {
+        init_instance_callback: () => { this.isReady = true; },
+        urlconverter_callback: this.onEditorURLConvert,
+
+        setup: (editor) => {
+          editor.on('init', () => {
+            editor.focus();
+            this.onEditorDialogOpen(editor);
+          });
+
+          // Custom HTML editor.
+          editor.ui.registry.addButton('html', {
+            icon: 'sourcecode',
+            tooltip: 'Source code',
+            onAction: this.onRichtextViewSource,
+          });
+
+          editor.ui.registry.addButton('insert-html', {
+            icon: 'code-sample',
+            tooltip: 'Insert HTML',
+            onAction: this.onOpenInsertHTML,
+          });
+
+          editor.on('CloseWindow', () => {
+            editor.selection.getNode().scrollIntoView(false);
+          });
+        },
+
+        browser_spellcheck: true,
+        min_height: 500,
+        toolbar_sticky: true,
+        entity_encoding: 'raw',
+        convert_urls: true,
+        plugins: [
+          'anchor', 'autoresize', 'autolink', 'charmap', 'emoticons', 'fullscreen',
+          'help', 'hr', 'image', 'imagetools', 'link', 'lists', 'paste', 'searchreplace',
+          'table', 'visualblocks', 'visualchars', 'wordcount',
+        ],
+        toolbar: `undo redo | formatselect styleselect fontsizeselect |
+                  bold italic underline strikethrough forecolor backcolor subscript superscript |
+                  alignleft aligncenter alignright alignjustify |
+                  bullist numlist table image insert-html | outdent indent | link hr removeformat |
+                  html fullscreen help`,
+        fontsize_formats: '10px 11px 12px 14px 15px 16px 18px 24px 36px',
+        skin: false,
+        content_css: false,
+        content_style: `
+          body { font-family: 'Inter', sans-serif; font-size: 15px; }
+          img { max-width: 100%; }
+          a { color: ${colors.primary}; }
+          table, td { border-color: #ccc;}
+        `,
+
+        language: LANGS[lang] || null,
+        language_url: LANGS[lang] ? `${uris.static}/tinymce/lang/${LANGS[lang]}.js` : null,
+
+        file_picker_types: 'image',
+        file_picker_callback: (callback) => {
+          this.isMediaVisible = true;
+          this.imageCallack = callback;
+        },
+      };
+
+      this.isRichtextReady = true;
+    },
+
+    onEditorURLConvert(url) {
+      let u = url;
+      if (this.isTrackLink) {
+        u = `${u}@TrackLink`;
+      }
+
+      this.isTrackLink = false;
+      return u;
+    },
+
+    onRichtextViewSource() {
+      this.richTextSourceBody = this.computedValue;
+      this.isRichtextSourceVisible = true;
+    },
+
+    onOpenInsertHTML() {
+      this.isInsertHTMLVisible = true;
+    },
+
+    onInsertHTML() {
+      this.isInsertHTMLVisible = false;
+      window.tinymce.editors[0].execCommand('mceInsertContent', false, this.insertHTMLSnippet);
+      this.insertHTMLSnippet = '';
+    },
+
+    onFormatRichtextHTML() {
+      this.richTextSourceBody = this.beautifyHTML(this.richTextSourceBody);
+    },
+
+    onFormatRichtextHTMLSnippet() {
+      this.insertHTMLSnippet = this.beautifyHTML(this.insertHTMLSnippet);
+    },
+
+    onSaveRichTextSource() {
+      this.computedValue = this.richTextSourceBody;
+      window.tinymce.editors[0].setContent(this.computedValue);
+      this.richTextSourceBody = '';
+      this.isRichtextSourceVisible = false;
+    },
+
+    onEditorDialogOpen(editor) {
+      const ed = editor;
+      const oldEd = ed.windowManager.open;
+      const self = this;
+
+      ed.windowManager.open = (t, r) => {
+        const isOK = t.initialData && 'url' in t.initialData && 'anchor' in t.initialData;
+
+        // Not the link modal.
+        if (!isOK) {
+          return oldEd.apply(this, [t, r]);
+        }
+
+        // If an existing link is being edited, check for the tracking flag `@TrackLink` at the end
+        // of the url. Remove that from the URL and instead check the checkbox.
+        let checked = false;
+        if (!t.initialData.link !== '') {
+          const t2 = t;
+          const url = t2.initialData.url.value.replace(/@TrackLink$/, '');
+
+          if (t2.initialData.url.value !== url) {
+            t2.initialData.url.value = url;
+            checked = true;
+          }
+        }
+
+        // Execute the modal.
+        const modal = oldEd.apply(this, [t, r]);
+
+        // Is it the link dialog?
+        if (isOK) {
+          // Insert tracking checkbox.
+          const c = document.createElement('input');
+          c.setAttribute('type', 'checkbox');
+
+          if (checked) {
+            c.setAttribute('checked', checked);
+          }
+
+          // Store the checkbox's state in the Vue instance to pick up from
+          // the TinyMCE link conversion callback.
+          c.onchange = (e) => {
+            self.isTrackLink = e.target.checked;
+          };
+
+          const l = document.createElement('label');
+          l.appendChild(c);
+          l.appendChild(document.createTextNode('Track link?'));
+          l.classList.add('tox-label', 'tox-track-link');
+
+          document.querySelector('.tox-form__controls-h-stack .tox-control-wrap').appendChild(l);
+        }
+        return modal;
+      };
+    },
+
+    onMediaSelect(media) {
+      this.imageCallack(media.url);
+    },
+
+    beautifyHTML(str) {
+      // Pad all tags with linebreaks.
+      let s = this.trimLines(str.replace(/(<(?!(\/)?a|span)([^>]+)>)/ig, '\n$1\n'), true);
+      // Remove extra linebreaks.
+      s = s.replace(/\n+/g, '\n');
+
+      try {
+        s = html(s).trim();
+      } catch (error) {
+        // eslint-disable-next-line no-console
+        console.log('error formatting HTML', error);
+      }
+
+      return s;
+    },
+
+    trimLines(str, removeEmptyLines) {
+      const out = str.split('\n');
+      for (let i = 0; i < out.length; i += 1) {
+        const line = out[i].trim();
+        if (removeEmptyLines) {
+          out[i] = line;
+        } else if (line === '') {
+          out[i] = '';
+        }
+      }
+
+      return out.join('\n').replace(/\n\s*\n\s*\n/g, '\n\n');
+    },
+  },
+
+  mounted() {
+    this.initRichtextEditor();
+  },
+
+  computed: {
+    ...mapState(['serverConfig']),
+
+    computedValue: {
+      get() {
+        return this.value;
+      },
+      set(newValue) {
+        this.$emit('input', newValue);
+      },
+    },
+  },
+};
+</script>
diff --git a/frontend/src/components/VisualEditor.vue b/frontend/src/components/VisualEditor.vue
new file mode 100644
index 00000000..1e4ada45
--- /dev/null
+++ b/frontend/src/components/VisualEditor.vue
@@ -0,0 +1,63 @@
+<template>
+  <div class="visual-editor-wrapper">
+    <div ref="visualEditor" id="visual-editor" class="visual-editor email-builder-container" />
+  </div>
+</template>
+
+<script>
+import { render, isRendered, setDocument, DEFAULT_SOURCE } from '../email-builder';
+
+export default {
+  props: {
+    source: { type: String, default: '' },
+    height: { type: String, default: 'auto' },
+  },
+
+  methods: {
+    initEditor() {
+      let source = null;
+      if (this.$props.source) {
+        source = JSON.parse(this.$props.source);
+      }
+
+      render('visual-editor', {
+        data: source,
+        onChange: (data, body) => {
+          this.$emit('change', { source: JSON.stringify(data), body });
+        },
+        height: this.height,
+      });
+    },
+  },
+
+  mounted() {
+    this.initEditor();
+  },
+
+  watch: {
+    source(val) {
+      if (isRendered('visual-editor')) {
+        if (val) {
+          setDocument(JSON.parse(val));
+        } else {
+          setDocument(DEFAULT_SOURCE);
+        }
+      } else {
+        this.initEditor();
+      }
+    },
+  },
+};
+</script>
+
+<style lang="css">
+  .visual-editor-wrapper {
+    width: 100%;
+    border: 1px solid #eaeaea;
+    max-width: 100vw;
+  }
+
+  #visual-editor {
+    position: relative;
+  }
+</style>
diff --git a/frontend/src/views/Campaign.vue b/frontend/src/views/Campaign.vue
index 7bcd7cd8..3259f822 100644
--- a/frontend/src/views/Campaign.vue
+++ b/frontend/src/views/Campaign.vue
@@ -81,17 +81,6 @@
                 <list-selector v-model="form.lists" :selected="form.lists" :all="lists.results" :disabled="!canEdit"
                   :label="$t('globals.terms.lists')" :placeholder="$t('campaigns.sendToLists')" />
 
-                <b-field :label="$tc('globals.terms.template')" label-position="on-border">
-                  <b-select :placeholder="$tc('globals.terms.template')" v-model="form.templateId" name="template"
-                    :disabled="!canEdit" required>
-                    <template v-for="t in templates">
-                      <option v-if="t.type === 'campaign'" :value="t.id" :key="t.id">
-                        {{ t.name }}
-                      </option>
-                    </template>
-                  </b-select>
-                </b-field>
-
                 <b-field :label="$tc('globals.terms.messenger')" label-position="on-border">
                   <b-select :placeholder="$tc('globals.terms.messenger')" v-model="form.messenger" name="messenger"
                     :disabled="!canEdit" required>
@@ -180,8 +169,8 @@
       </b-tab-item><!-- campaign -->
 
       <b-tab-item :label="$t('campaigns.content')" icon="text" :disabled="isNew" value="content">
-        <editor v-model="form.content" :id="data.id" :title="data.name" :template-id="form.templateId"
-          :content-type="data.contentType" :body="data.body" :disabled="!canEdit" />
+        <editor v-if="data.id" v-model="form.content"
+          :id="data.id" :title="data.name" :disabled="!canEdit" :templates="templates" />
 
         <div class="columns">
           <div class="column is-6">
@@ -335,11 +324,10 @@ export default Vue.extend({
         headersStr: '[]',
         headers: [],
         messenger: 'email',
-        templateId: 0,
         lists: [],
         tags: [],
         sendAt: null,
-        content: { contentType: 'richtext', body: '' },
+        content: { contentType: 'richtext', body: '', bodySource: null, templateId: null },
         altbody: null,
         media: [],
 
@@ -459,7 +447,7 @@ export default Vue.extend({
           archiveMetaStr: data.archiveMeta ? JSON.stringify(data.archiveMeta, null, 4) : '{}',
 
           // The structure that is populated by editor input event.
-          content: { contentType: data.contentType, body: data.body },
+          content: { contentType: data.contentType, body: data.body, bodySource: data.bodySource, templateId: data.templateId },
         };
         this.isAttachFieldVisible = this.form.media.length > 0;
 
@@ -483,7 +471,7 @@ export default Vue.extend({
         type: 'regular',
         headers: this.form.headers,
         tags: this.form.tags,
-        template_id: this.form.templateId,
+        template_id: this.form.content.templateId,
         content_type: this.form.content.contentType,
         body: this.form.content.body,
         altbody: this.form.content.contentType !== 'plain' ? this.form.altbody : null,
@@ -504,15 +492,12 @@ export default Vue.extend({
         subject: this.form.subject,
         lists: this.form.lists.map((l) => l.id),
         from_email: this.form.fromEmail,
-        content_type: 'richtext',
         messenger: this.form.messenger,
         type: 'regular',
         tags: this.form.tags,
         send_at: this.form.sendLater ? this.form.sendAtDate : null,
         headers: this.form.headers,
-        template_id: this.form.templateId,
         media: this.form.media.map((m) => m.id),
-        // body: this.form.body,
       };
 
       this.$api.createCampaign(data).then((d) => {
@@ -533,9 +518,10 @@ export default Vue.extend({
         tags: this.form.tags,
         send_at: this.form.sendLater ? this.form.sendAtDate : null,
         headers: this.form.headers,
-        template_id: this.form.templateId,
+        template_id: this.form.content.templateId,
         content_type: this.form.content.contentType,
         body: this.form.content.body,
+        body_source: this.form.content.bodySource,
         altbody: this.form.content.contentType !== 'plain' ? this.form.altbody : null,
         archive: this.form.archive,
         archive_template_id: this.form.archiveTemplateId,
@@ -722,7 +708,8 @@ export default Vue.extend({
     this.$api.getTemplates().then((data) => {
       if (data.length > 0) {
         if (!this.form.templateId) {
-          this.form.templateId = data.find((i) => i.isDefault === true).id;
+          const tpl = data.find((i) => i.isDefault === true);
+          this.form.templateId = tpl.id;
         }
       }
     });
diff --git a/frontend/src/views/TemplateForm.vue b/frontend/src/views/TemplateForm.vue
index c4d0aa17..6da332f0 100644
--- a/frontend/src/views/TemplateForm.vue
+++ b/frontend/src/views/TemplateForm.vue
@@ -17,7 +17,7 @@
             {{ $t('templates.newTemplate') }}
           </h4>
         </header>
-        <section expanded class="modal-card-body">
+        <section expanded class="modal-card-body mb-0 pb-0">
           <div class="columns">
             <div class="column is-9">
               <b-field :label="$t('globals.fields.name')" label-position="on-border">
@@ -29,10 +29,13 @@
               <b-field :label="$t('globals.fields.type')" label-position="on-border">
                 <b-select v-model="form.type" :disabled="isEditing" expanded>
                   <option value="campaign">
-                    {{ $tc('globals.terms.campaign') }}
+                    {{ $tc('templates.typeCampaignHTML') }}
+                  </option>
+                  <option value="campaign_visual">
+                    {{ $tc('templates.typeCampaignVisual') }}
                   </option>
                   <option value="tx">
-                    {{ $tc('globals.terms.tx') }}
+                    {{ $tc('templates.typeTransactional') }}
                   </option>
                 </b-select>
               </b-field>
@@ -47,9 +50,15 @@
             </div>
           </div>
 
-          <b-field v-if="form.body !== null" :label="$t('templates.rawHTML')" label-position="on-border">
-            <html-editor v-model="form.body" name="body" />
-          </b-field>
+          <template v-if="form.body !== null">
+            <b-field v-if="form.type === 'campaign_visual'" label-position="on-border" class="mb-1">
+              <visual-editor v-if="form.type === 'campaign_visual'" name="body" :source="form.bodySource" @change="onChangeVisualEditor" height="610px" />
+            </b-field>
+
+            <b-field v-else :label="$t('templates.rawHTML')" label-position="on-border">
+              <html-editor v-model="form.body" name="body" />
+            </b-field>
+          </template>
 
           <p class="is-size-7">
             <template v-if="form.type === 'campaign'">
@@ -70,7 +79,7 @@
         </footer>
       </div>
     </form>
-    <campaign-preview v-if="previewItem" type="template" :title="previewItem.name" :template-type="previewItem.type"
+    <campaign-preview v-if="previewItem" is-post type="template" :title="previewItem.name" :template-type="previewItem.type"
       :body="form.body" @close="onTogglePreview" />
   </section>
 </template>
@@ -80,6 +89,7 @@ import Vue from 'vue';
 import { mapState } from 'vuex';
 import CampaignPreview from '../components/CampaignPreview.vue';
 import HTMLEditor from '../components/HTMLEditor.vue';
+import VisualEditor from '../components/VisualEditor.vue';
 import CopyText from '../components/CopyText.vue';
 
 export default Vue.extend({
@@ -87,6 +97,7 @@ export default Vue.extend({
     CampaignPreview,
     CopyText,
     'html-editor': HTMLEditor,
+    'visual-editor': VisualEditor,
   },
 
   props: {
@@ -103,6 +114,7 @@ export default Vue.extend({
         type: 'campaign',
         optin: '',
         body: null,
+        bodySource: null,
       },
       previewItem: null,
       egPlaceholder: '{{ template "content" . }}',
@@ -137,6 +149,7 @@ export default Vue.extend({
         type: this.form.type,
         subject: this.form.subject,
         body: this.form.body,
+        body_source: this.form.bodySource,
       };
 
       this.$api.createTemplate(data).then((d) => {
@@ -153,6 +166,7 @@ export default Vue.extend({
         type: this.form.type,
         subject: this.form.subject,
         body: this.form.body,
+        body_source: this.form.bodySource,
       };
 
       this.$api.updateTemplate(data).then((d) => {
@@ -161,6 +175,11 @@ export default Vue.extend({
         this.$utils.toast(`'${d.name}' updated`);
       });
     },
+
+    onChangeVisualEditor({ source, body }) {
+      this.form.body = body;
+      this.form.bodySource = source;
+    },
   },
 
   computed: {
diff --git a/frontend/src/views/Templates.vue b/frontend/src/views/Templates.vue
index 874b1376..0b7c4eb2 100644
--- a/frontend/src/views/Templates.vue
+++ b/frontend/src/views/Templates.vue
@@ -32,10 +32,13 @@
 
       <b-table-column v-slot="props" field="type" :label="$t('globals.fields.type')" sortable>
         <b-tag v-if="props.row.type === 'campaign'" :class="props.row.type" :data-cy="`type-${props.row.type}`">
-          {{ $tc('globals.terms.campaign', 1) }}
+          {{ $tc('templates.typeCampaignHTML') }}
+        </b-tag>
+        <b-tag v-else-if="props.row.type === 'campaign_visual'" :class="props.row.type" :data-cy="`type-${props.row.type}`">
+          {{ $tc('templates.typeCampaignVisual') }}
         </b-tag>
         <b-tag v-else :class="props.row.type" :data-cy="`type-${props.row.type}`">
-          {{ $tc('globals.terms.tx', 1) }}
+          {{ $tc('templates.typeTransactional') }}
         </b-tag>
       </b-table-column>
 
diff --git a/frontend/yarn.lock b/frontend/yarn.lock
index 2e73ea52..d5f39ec1 100644
--- a/frontend/yarn.lock
+++ b/frontend/yarn.lock
@@ -230,6 +230,18 @@
   resolved "https://registry.yarnpkg.com/@humanwhocodes/object-schema/-/object-schema-2.0.3.tgz#4a2868d75d6d6963e423bcf90b7fd1be343409d3"
   integrity sha512-93zYdMES/c1D69yZiKDBj0V24vqNzB/koF26KPaagAfd3P/4gUlh3Dys5ogAK+Exi9QyzlD8x/08Zt7wIKcDcA==
 
+"@isaacs/cliui@^8.0.2":
+  version "8.0.2"
+  resolved "https://registry.yarnpkg.com/@isaacs/cliui/-/cliui-8.0.2.tgz#b37667b7bc181c168782259bab42474fbf52b550"
+  integrity sha512-O8jcjabXaleOG9DQ0+ARXWZBTfnP4WNAqzuiJK7ll44AmxGKv/J2M4TPjxjY3znBCfvBXFzucm1twdyFybFqEA==
+  dependencies:
+    string-width "^5.1.2"
+    string-width-cjs "npm:string-width@^4.2.0"
+    strip-ansi "^7.0.1"
+    strip-ansi-cjs "npm:strip-ansi@^6.0.1"
+    wrap-ansi "^8.1.0"
+    wrap-ansi-cjs "npm:wrap-ansi@^7.0.0"
+
 "@kurkle/color@^0.3.0":
   version "0.3.4"
   resolved "https://registry.yarnpkg.com/@kurkle/color/-/color-0.3.4.tgz#4d4ff677e1609214fc71c580125ddddd86abcabf"
@@ -266,6 +278,16 @@
   resolved "https://registry.yarnpkg.com/@one-ini/wasm/-/wasm-0.1.1.tgz#6013659736c9dbfccc96e8a9c2b3de317df39323"
   integrity sha512-XuySG1E38YScSJoMlqovLru4KTUNSjgVTIjyh7qMX6aNN5HY5Ct5LhRJdxO79JtTzKfzV/bnWpz+zquYrISsvw==
 
+"@pkgjs/parseargs@^0.11.0":
+  version "0.11.0"
+  resolved "https://registry.yarnpkg.com/@pkgjs/parseargs/-/parseargs-0.11.0.tgz#a77ea742fab25775145434eb1d2328cf5013ac33"
+  integrity sha512-+1VkjdD0QBLPodGrJUeqarH8VAIvQODIbwh9XpP5Syisf7YoQgsJKPNFoqqLQlu+VQ/tVSshMR6loPMn8U+dPg==
+
+"@rollup/rollup-android-arm-eabi@4.22.4":
+  version "4.22.4"
+  resolved "https://registry.yarnpkg.com/@rollup/rollup-android-arm-eabi/-/rollup-android-arm-eabi-4.22.4.tgz#8b613b9725e8f9479d142970b106b6ae878610d5"
+  integrity sha512-Fxamp4aEZnfPOcGA8KSNEohV8hX7zVHOemC8jVBoBUHu5zpJK/Eu3uJwt6BMgy9fkvzxDaurgj96F/NiLukF2w==
+
 "@parcel/watcher-android-arm64@2.5.0":
   version "2.5.0"
   resolved "https://registry.yarnpkg.com/@parcel/watcher-android-arm64/-/watcher-android-arm64-2.5.0.tgz#e32d3dda6647791ee930556aee206fcd5ea0fb7a"
@@ -470,6 +492,11 @@
   resolved "https://registry.yarnpkg.com/@types/estree/-/estree-1.0.6.tgz#628effeeae2064a1b4e79f78e81d87b7e5fc7b50"
   integrity sha512-AYnb1nQyY49te+VRAVgmzfcgjYS91mY5P0TKUDCLEM+gNnA+3T6rWITXRLYCpahpqSQbN5cE+gHpnPyXjHWxcw==
 
+"@types/js-beautify@^1.14.3":
+  version "1.14.3"
+  resolved "https://registry.yarnpkg.com/@types/js-beautify/-/js-beautify-1.14.3.tgz#6ced76f79935e37e0d613110dea369881d93c1ff"
+  integrity sha512-FMbQHz+qd9DoGvgLHxeqqVPaNRffpIu5ZjozwV8hf9JAGpIOzuAf4wGbRSo8LNITHqGjmmVjaMggTT5P4v4IHg==
+
 "@types/json5@^0.0.29":
   version "0.0.29"
   resolved "https://registry.yarnpkg.com/@types/json5/-/json5-0.0.29.tgz#ee28707ae94e11d2b827bcbe5270bcea7f3e71ee"
@@ -589,6 +616,11 @@ ansi-regex@^5.0.1:
   resolved "https://registry.yarnpkg.com/ansi-regex/-/ansi-regex-5.0.1.tgz#082cb2c89c9fe8659a311a53bd6a4dc5301db304"
   integrity sha512-quJQXlTSUGL2LH9SUXo8VwsY4soanhgo6LNSm84E1LBcE8s3O0wpdiRzyR9z/ZZJMlMWv37qOOb9pdJlMUEKFQ==
 
+ansi-regex@^6.0.1:
+  version "6.1.0"
+  resolved "https://registry.yarnpkg.com/ansi-regex/-/ansi-regex-6.1.0.tgz#95ec409c69619d6cb1b8b34f14b660ef28ebd654"
+  integrity sha512-7HSX4QQb4CspciLpVFwyRe79O3xsIZDDLER21kERQ71oaPodF8jL725AgJMFAYbooIqolJoRLuM81SpeUkpkvA==
+
 ansi-styles@^4.0.0, ansi-styles@^4.1.0:
   version "4.3.0"
   resolved "https://registry.yarnpkg.com/ansi-styles/-/ansi-styles-4.3.0.tgz#edd803628ae71c04c85ae7a0906edad34b648937"
@@ -596,6 +628,19 @@ ansi-styles@^4.0.0, ansi-styles@^4.1.0:
   dependencies:
     color-convert "^2.0.1"
 
+ansi-styles@^6.1.0:
+  version "6.2.1"
+  resolved "https://registry.yarnpkg.com/ansi-styles/-/ansi-styles-6.2.1.tgz#0e62320cf99c21afff3b3012192546aacbfb05c5"
+  integrity sha512-bN798gFfQX+viw3R7yrGWRqnrN2oRkEkUjjl4JNn4E8GxxbjtG3FbrEIIY3l8/hrwUwIeCZvi4QuOTP4MErVug==
+
+anymatch@~3.1.2:
+  version "3.1.3"
+  resolved "https://registry.yarnpkg.com/anymatch/-/anymatch-3.1.3.tgz#790c58b19ba1720a84205b57c618d5ad8524973e"
+  integrity sha512-KMReFUr0B4t+D+OBkjR3KYqvocp2XaSzO55UcB6mgQMd3KbcE+mWTyvVV7D/zsdEbNnV6acZUutkiHQXvTr1Rw==
+  dependencies:
+    normalize-path "^3.0.0"
+    picomatch "^2.0.4"
+
 arch@^2.2.0:
   version "2.2.0"
   resolved "https://registry.yarnpkg.com/arch/-/arch-2.2.0.tgz#1bc47818f305764f23ab3306b0bfc086c5a29d11"
@@ -819,7 +864,7 @@ brace-expansion@^2.0.1:
   dependencies:
     balanced-match "^1.0.0"
 
-braces@^3.0.3:
+braces@~3.0.2:
   version "3.0.3"
   resolved "https://registry.yarnpkg.com/braces/-/braces-3.0.3.tgz#490332f40919452272d55a8480adc0c441358789"
   integrity sha512-yQbXgO/OSZVD2IsiLlro+7Hf6Q18EJrKSEsdoMzKePKXct3gvD8oLcOQdIzGupr5Fj+EDe8gO/lxc1BzfMpxvA==
@@ -1228,6 +1273,11 @@ dunder-proto@^1.0.0, dunder-proto@^1.0.1:
     es-errors "^1.3.0"
     gopd "^1.2.0"
 
+eastasianwidth@^0.2.0:
+  version "0.2.0"
+  resolved "https://registry.yarnpkg.com/eastasianwidth/-/eastasianwidth-0.2.0.tgz#696ce2ec0aa0e6ea93a397ffcf24aa7840c827cb"
+  integrity sha512-I88TYZWc9XiYHRQ4/3c5rjjfgkjhLyW2luGIheGERbNQ6OY7yTybanSpDXZa8y7VUP9YmDcYa+eyq4ca7iLqWA==
+
 ecc-jsbn@~0.1.1:
   version "0.1.2"
   resolved "https://registry.yarnpkg.com/ecc-jsbn/-/ecc-jsbn-0.1.2.tgz#3a83a904e54353287874c564b7549386849a98c9"
@@ -1933,6 +1983,18 @@ glob@^10.3.3:
     package-json-from-dist "^1.0.0"
     path-scurry "^1.11.1"
 
+glob@^10.3.3:
+  version "10.4.5"
+  resolved "https://registry.yarnpkg.com/glob/-/glob-10.4.5.tgz#f4d9f0b90ffdbab09c9d77f5f29b4262517b0956"
+  integrity sha512-7Bv8RF0k6xjo7d4A/PxYLbUCfb6c+Vpd2/mB2yRDlew7Jb5hEXiCD9ibfO7wpk8i4sevK6DFny9h7EYbM3/sHg==
+  dependencies:
+    foreground-child "^3.1.0"
+    jackspeak "^3.1.2"
+    minimatch "^9.0.4"
+    minipass "^7.1.2"
+    package-json-from-dist "^1.0.0"
+    path-scurry "^1.11.1"
+
 glob@^7.1.3:
   version "7.2.3"
   resolved "https://registry.yarnpkg.com/glob/-/glob-7.2.3.tgz#b8df0fb802bbfa8e89bd1d938b4e16578ed44f2b"
@@ -2100,6 +2162,15 @@ ini@^1.3.4:
   resolved "https://registry.yarnpkg.com/ini/-/ini-1.3.8.tgz#a29da425b48806f34767a4efce397269af28432c"
   integrity sha512-JV/yugV2uzW5iMRSiZAyDtQd+nxtUnjeLt0acNdw98kKLrvuRVyB80tsREOE7yvGVgalhZ6RNXCmEHkUKBKxew==
 
+internal-slot@^1.0.5:
+  version "1.0.5"
+  resolved "https://registry.yarnpkg.com/internal-slot/-/internal-slot-1.0.5.tgz#f2a2ee21f668f8627a4667f309dc0f4fb6674986"
+  integrity sha512-Y+R5hJrzs52QCG2laLn4udYVnxsfny9CpOhNhUvk/SSSVyF6T27FzRbF0sroPidSu3X8oEAkOn2K804mjpt6UQ==
+  dependencies:
+    get-intrinsic "^1.2.0"
+    has "^1.0.3"
+    side-channel "^1.0.4"
+
 internal-slot@^1.1.0:
   version "1.1.0"
   resolved "https://registry.yarnpkg.com/internal-slot/-/internal-slot-1.1.0.tgz#1eac91762947d2f7056bc838d93e13b2e9604961"
@@ -2377,6 +2448,31 @@ js-cookie@^3.0.5:
   resolved "https://registry.yarnpkg.com/js-cookie/-/js-cookie-3.0.5.tgz#0b7e2fd0c01552c58ba86e0841f94dc2557dcdbc"
   integrity sha512-cEiJEAEoIbWfCZYKWhVwFuvPX1gETRYPw6LlaTKoxD3s2AkXzkCjnp6h0V77ozyqj0jakteJ4YqDJT830+lVGw==
 
+jackspeak@^3.1.2:
+  version "3.4.3"
+  resolved "https://registry.yarnpkg.com/jackspeak/-/jackspeak-3.4.3.tgz#8833a9d89ab4acde6188942bd1c53b6390ed5a8a"
+  integrity sha512-OGlZQpz2yfahA/Rd1Y8Cd9SIEsqvXkLVoSw/cgwhnhFMDbsQFeZYoJJ7bIZBS9BcamUW96asq/npPWugM+RQBw==
+  dependencies:
+    "@isaacs/cliui" "^8.0.2"
+  optionalDependencies:
+    "@pkgjs/parseargs" "^0.11.0"
+
+js-beautify@^1.15.1:
+  version "1.15.1"
+  resolved "https://registry.yarnpkg.com/js-beautify/-/js-beautify-1.15.1.tgz#4695afb508c324e1084ee0b952a102023fc65b64"
+  integrity sha512-ESjNzSlt/sWE8sciZH8kBF8BPlwXPwhR6pWKAw8bw4Bwj+iZcnKW6ONWUutJ7eObuBZQpiIb8S7OYspWrKt7rA==
+  dependencies:
+    config-chain "^1.1.13"
+    editorconfig "^1.0.4"
+    glob "^10.3.3"
+    js-cookie "^3.0.5"
+    nopt "^7.2.0"
+
+js-cookie@^3.0.5:
+  version "3.0.5"
+  resolved "https://registry.yarnpkg.com/js-cookie/-/js-cookie-3.0.5.tgz#0b7e2fd0c01552c58ba86e0841f94dc2557dcdbc"
+  integrity sha512-cEiJEAEoIbWfCZYKWhVwFuvPX1gETRYPw6LlaTKoxD3s2AkXzkCjnp6h0V77ozyqj0jakteJ4YqDJT830+lVGw==
+
 "js-tokens@^3.0.0 || ^4.0.0":
   version "4.0.0"
   resolved "https://registry.yarnpkg.com/js-tokens/-/js-tokens-4.0.0.tgz#19203fb59991df98e3a287050d4647cdeaf32499"
@@ -2553,10 +2649,12 @@ lru-cache@^10.2.0:
   resolved "https://registry.yarnpkg.com/lru-cache/-/lru-cache-10.4.3.tgz#410fc8a17b70e598013df257c2446b7f3383f119"
   integrity sha512-JNAzZcXrCt42VGLuYz0zfAzDfAvJWW6AfYlDBQyDV5DClI2m5sAmK+OIO7s59XfsRsWHp02jAJrRadPRGTt6SQ==
 
-math-intrinsics@^1.1.0:
-  version "1.1.0"
-  resolved "https://registry.yarnpkg.com/math-intrinsics/-/math-intrinsics-1.1.0.tgz#a0dd74be81e2aa5c2f27e65ce283605ee4e2b7f9"
-  integrity sha512-/IXtbwEk5HTPyEwyKX6hGkYXxM9nbj64B+ilVJnC/R6B0pH5G4V3b0pVbL7DBj4tkhBAppbQUlf6F6Xl9LHu1g==
+lru-cache@^6.0.0:
+  version "6.0.0"
+  resolved "https://registry.yarnpkg.com/lru-cache/-/lru-cache-6.0.0.tgz#6d6fe6570ebd96aaf90fcad1dafa3b2566db3a94"
+  integrity sha512-Jo6dJ04CmSjuznwJSS3pUeWmd/H0ffTlkXXgwZi+eq1UCmqQwCh+eLsYOYCwY991i2Fah4h1BEMCx4qThGbsiA==
+  dependencies:
+    yallist "^4.0.0"
 
 merge-stream@^2.0.0:
   version "2.0.0"
@@ -2619,6 +2717,11 @@ minimist@^1.2.0, minimist@^1.2.6, minimist@^1.2.8:
   resolved "https://registry.yarnpkg.com/minipass/-/minipass-7.1.2.tgz#93a9626ce5e5e66bd4db86849e7515e92340a707"
   integrity sha512-qOOzS1cBTWYF4BH8fVePDBOO9iptMnGUEZwNc/cMWnTV2nVLZ7VoNWEPHkYczZA0pdoA7dl6e7FL659nX9S2aw==
 
+ms@2.1.2:
+  version "2.1.2"
+  resolved "https://registry.yarnpkg.com/ms/-/ms-2.1.2.tgz#d09d1f357b443f493382a8eb3ccd183872ae6009"
+  integrity sha512-sGkPx+VjMtmA6MX27oA4FBFELFCZZ4S4XqeGOXCv68tT+jb3vk/RyaKWP0PTKyWtmLSM0b+adUTEvbs1PEaH2w==
+
 ms@^2.1.1, ms@^2.1.3:
   version "2.1.3"
   resolved "https://registry.yarnpkg.com/ms/-/ms-2.1.3.tgz#574c8138ce1d2b5861f0b44579dbadd60c6615b2"
@@ -2634,11 +2737,6 @@ natural-compare@^1.4.0:
   resolved "https://registry.yarnpkg.com/natural-compare/-/natural-compare-1.4.0.tgz#4abebfeed7541f2c27acfb29bdbbd15c8d5ba4f7"
   integrity sha512-OWND8ei3VtNC9h7V60qff3SVobHr996CTwgxubgyQYEpg290h9J0buyECNNJexkFm5sOajh5G116RYA1c8ZMSw==
 
-node-addon-api@^7.0.0:
-  version "7.1.1"
-  resolved "https://registry.yarnpkg.com/node-addon-api/-/node-addon-api-7.1.1.tgz#1aba6693b0f255258a049d621329329322aad558"
-  integrity sha512-5m3bsyrjFWE1xf7nz7YXdN4udnVtXK6/Yfgn5qnahL6bCkf2yKt4k3nuTKAtT4r3IG8JNR2ncsIMdZuAzJjHQQ==
-
 nopt@^7.2.0:
   version "7.2.1"
   resolved "https://registry.yarnpkg.com/nopt/-/nopt-7.2.1.tgz#1cac0eab9b8e97c9093338446eddd40b2c8ca1e7"
@@ -2646,6 +2744,11 @@ nopt@^7.2.0:
   dependencies:
     abbrev "^2.0.0"
 
+normalize-path@^3.0.0, normalize-path@~3.0.0:
+  version "3.0.0"
+  resolved "https://registry.yarnpkg.com/normalize-path/-/normalize-path-3.0.0.tgz#0dcd69ff23a1c9b11fd0978316644a0388216a65"
+  integrity sha512-6eZs5Ls3WtCisHWp9S2GUy8dqkpGi4BVSz3GaqiE6ezub0512ESztXUwUB6C6IKbQkY2Pnb/mD4WYojCRwcwLA==
+
 npm-run-path@^4.0.0:
   version "4.0.1"
   resolved "https://registry.yarnpkg.com/npm-run-path/-/npm-run-path-4.0.1.tgz#b7ecd1e5ed53da8e37a55e1c2269e0b97ed748ea"
@@ -3275,6 +3378,15 @@ sshpk@^1.18.0:
     safer-buffer "^2.0.2"
     tweetnacl "~0.14.0"
 
+"string-width-cjs@npm:string-width@^4.2.0":
+  version "4.2.3"
+  resolved "https://registry.yarnpkg.com/string-width/-/string-width-4.2.3.tgz#269c7117d27b05ad2e536830a8ec895ef9c6d010"
+  integrity sha512-wKyQRQpjJ0sIp62ErSZdGsjMJWsap5oRNihHhu6G7JVO/9jIB6UyevL+tXuOqrng8j/cxKTWyWUwvSTriiZz/g==
+  dependencies:
+    emoji-regex "^8.0.0"
+    is-fullwidth-code-point "^3.0.0"
+    strip-ansi "^6.0.1"
+
 string-width@^4.1.0, string-width@^4.2.0:
   version "4.2.3"
   resolved "https://registry.yarnpkg.com/string-width/-/string-width-4.2.3.tgz#269c7117d27b05ad2e536830a8ec895ef9c6d010"
@@ -3284,10 +3396,19 @@ string-width@^4.1.0, string-width@^4.2.0:
     is-fullwidth-code-point "^3.0.0"
     strip-ansi "^6.0.1"
 
-string.prototype.includes@^2.0.1:
-  version "2.0.1"
-  resolved "https://registry.yarnpkg.com/string.prototype.includes/-/string.prototype.includes-2.0.1.tgz#eceef21283640761a81dbe16d6c7171a4edf7d92"
-  integrity sha512-o7+c9bW6zpAdJHTtujeePODAhkuicdAryFsfVKwA+wGw89wJ4GTY484WTucM9hLtDEOpOvI+aHnzqnC5lHp4Rg==
+string-width@^5.0.1, string-width@^5.1.2:
+  version "5.1.2"
+  resolved "https://registry.yarnpkg.com/string-width/-/string-width-5.1.2.tgz#14f8daec6d81e7221d2a357e668cab73bdbca794"
+  integrity sha512-HnLOCR3vjcY8beoNLtcjZ5/nxn2afmME6lhrDrebokqMap+XbeW8n9TXpPDOqdGK5qcI3oT0GKTW6wC7EMiVqA==
+  dependencies:
+    eastasianwidth "^0.2.0"
+    emoji-regex "^9.2.2"
+    strip-ansi "^7.0.1"
+
+string.prototype.matchall@^4.0.8:
+  version "4.0.10"
+  resolved "https://registry.yarnpkg.com/string.prototype.matchall/-/string.prototype.matchall-4.0.10.tgz#a1553eb532221d4180c51581d6072cd65d1ee100"
+  integrity sha512-rGXbGmOEosIQi6Qva94HUjgPs9vKW+dkG7Y8Q5O2OYkWL6wFaTRZO8zM4mhP94uX55wgyrXzfS2aGtGzUL7EJQ==
   dependencies:
     call-bind "^1.0.7"
     define-properties "^1.2.1"
@@ -3352,6 +3473,13 @@ string.prototype.trimstart@^1.0.8:
     define-properties "^1.2.1"
     es-object-atoms "^1.0.0"
 
+"strip-ansi-cjs@npm:strip-ansi@^6.0.1":
+  version "6.0.1"
+  resolved "https://registry.yarnpkg.com/strip-ansi/-/strip-ansi-6.0.1.tgz#9e26c63d30f53443e9489495b2105d37b67a85d9"
+  integrity sha512-Y38VPSHcqkFrCpFnQ9vuSXmquuv5oXOKpGeT6aGrr3o3Gc9AlVa6JBfUSOCnbxGGZF+/0ooI7KrPuUSztUdU5A==
+  dependencies:
+    ansi-regex "^5.0.1"
+
 strip-ansi@^6.0.0, strip-ansi@^6.0.1:
   version "6.0.1"
   resolved "https://registry.yarnpkg.com/strip-ansi/-/strip-ansi-6.0.1.tgz#9e26c63d30f53443e9489495b2105d37b67a85d9"
@@ -3359,6 +3487,13 @@ strip-ansi@^6.0.0, strip-ansi@^6.0.1:
   dependencies:
     ansi-regex "^5.0.1"
 
+strip-ansi@^7.0.1:
+  version "7.1.0"
+  resolved "https://registry.yarnpkg.com/strip-ansi/-/strip-ansi-7.1.0.tgz#d5b6568ca689d8561370b0707685d22434faff45"
+  integrity sha512-iq6eVVI64nQQTRYq2KtEg2d2uU7LElhTJwsH4YzIHZshxlgZms/wIc4VoDQTlG/IvVIrBKG06CrZnp0qv7hkcQ==
+  dependencies:
+    ansi-regex "^6.0.1"
+
 strip-bom@^3.0.0:
   version "3.0.0"
   resolved "https://registry.yarnpkg.com/strip-bom/-/strip-bom-3.0.0.tgz#2334c18e9c759f7bdd56fdef7e9ae3d588e68ed3"
@@ -3715,10 +3850,14 @@ which@^2.0.1:
   dependencies:
     isexe "^2.0.0"
 
-word-wrap@^1.2.5:
-  version "1.2.5"
-  resolved "https://registry.yarnpkg.com/word-wrap/-/word-wrap-1.2.5.tgz#d2c45c6dd4fbce621a66f136cbe328afd0410b34"
-  integrity sha512-BN22B5eaMMI9UMtjrGd5g5eCYPpCPDUy0FJXbYsaT5zYxjFOckS53SQDE3pWkVoWpHXVb3BrYcEN4Twa55B5cA==
+"wrap-ansi-cjs@npm:wrap-ansi@^7.0.0":
+  version "7.0.0"
+  resolved "https://registry.yarnpkg.com/wrap-ansi/-/wrap-ansi-7.0.0.tgz#67e145cff510a6a6984bdf1152911d69d2eb9e43"
+  integrity sha512-YVGIj2kamLSTxw6NsZjoBxfSwsn0ycdesmc4p+Q21c5zPuZ1pl+NfxVdxPtdHvmNVOQ6XSYG4AUtyt/Fi7D16Q==
+  dependencies:
+    ansi-styles "^4.0.0"
+    string-width "^4.1.0"
+    strip-ansi "^6.0.0"
 
 wrap-ansi@^6.2.0:
   version "6.2.0"
@@ -3738,6 +3877,15 @@ wrap-ansi@^7.0.0:
     string-width "^4.1.0"
     strip-ansi "^6.0.0"
 
+wrap-ansi@^8.1.0:
+  version "8.1.0"
+  resolved "https://registry.yarnpkg.com/wrap-ansi/-/wrap-ansi-8.1.0.tgz#56dc22368ee570face1b49819975d9b9a5ead214"
+  integrity sha512-si7QWI6zUMq56bESFvagtmzMdGOtoxfR+Sez11Mobfc7tm+VkUckk9bW2UeffTGVUbOksxmSw0AA2gs8g71NCQ==
+  dependencies:
+    ansi-styles "^6.1.0"
+    string-width "^5.0.1"
+    strip-ansi "^7.0.1"
+
 wrappy@1:
   version "1.0.2"
   resolved "https://registry.yarnpkg.com/wrappy/-/wrappy-1.0.2.tgz#b5243d8f3ec1aa35f1364605bc0d1036e30ab69f"
diff --git a/i18n/en.json b/i18n/en.json
index 78802181..e413f9f3 100644
--- a/i18n/en.json
+++ b/i18n/en.json
@@ -31,6 +31,7 @@
     "campaigns.confirmDelete": "Delete {name}",
     "campaigns.confirmSchedule": "This campaign will start automatically at the scheduled date and time. Schedule now?",
     "campaigns.confirmSwitchFormat": "The content may lose formatting. Continue?",
+    "campaigns.confirmApplyVisualTemplate": "Apply template body overriding current change. Continue?",
     "campaigns.content": "Content",
     "campaigns.contentHelp": "Content here",
     "campaigns.continue": "Continue",
@@ -73,6 +74,8 @@
     "campaigns.rawHTML": "Raw HTML",
     "campaigns.removeAltText": "Remove alternate plain text message",
     "campaigns.richText": "Rich text",
+    "campaigns.visual": "Visual",
+    "campaigns.format": "Format",
     "campaigns.schedule": "Schedule campaign",
     "campaigns.scheduled": "Scheduled",
     "campaigns.send": "Send",
@@ -235,6 +238,7 @@
     "globals.terms.tags": "Tags",
     "globals.terms.template": "Template | Templates",
     "globals.terms.templates": "Templates",
+    "globals.terms.baseTemplate": "Base template",
     "globals.terms.tx": "Transactional | Transactional",
     "globals.terms.user": "User | Users",
     "globals.terms.users": "Users",
@@ -605,6 +609,9 @@
     "templates.preview": "Preview",
     "templates.rawHTML": "Raw HTML",
     "templates.subject": "Subject",
+    "templates.typeCampaignHTML": "Campaign (HTML)",
+    "templates.typeCampaignVisual": "Campaign (Visual)",
+    "templates.typeTransactional": "Transactional",
     "users.apiOneTimeToken": "Copy the API access token now. It will not be shown again.",
     "users.cantDeleteRole": "Cannot delete role that is in use.",
     "users.firstTime": "This is a fresh install. Pick a username and password for the Super Admin account.",
diff --git a/internal/core/campaigns.go b/internal/core/campaigns.go
index fc01bb77..ab954af6 100644
--- a/internal/core/campaigns.go
+++ b/internal/core/campaigns.go
@@ -125,9 +125,26 @@ func (c *Core) getCampaign(id int, uuid, archiveSlug string, tplType string) (mo
 }
 
 // GetCampaignForPreview retrieves a campaign with a template body.
-func (c *Core) GetCampaignForPreview(id, tplID int) (models.Campaign, error) {
+func (c *Core) GetCampaignForPreview(id int) (models.Campaign, error) {
 	var out models.Campaign
-	if err := c.q.GetCampaignForPreview.Get(&out, id, tplID); err != nil {
+	if err := c.q.GetCampaignForPreview.Get(&out, id); err != nil {
+		if err == sql.ErrNoRows {
+			return models.Campaign{}, echo.NewHTTPError(http.StatusBadRequest,
+				c.i18n.Ts("globals.messages.notFound", "name", "{globals.terms.campaign}"))
+		}
+
+		c.log.Printf("error fetching campaign: %v", err)
+		return models.Campaign{}, echo.NewHTTPError(http.StatusInternalServerError,
+			c.i18n.Ts("globals.messages.errorFetching", "name", "{globals.terms.campaign}", "error", pqErrMsg(err)))
+	}
+
+	return out, nil
+}
+
+// GetCampaignForPreview retrieves a campaign with a template body.
+func (c *Core) GetCampaignForPreviewWithTemplate(id int, tplID *int) (models.Campaign, error) {
+	var out models.Campaign
+	if err := c.q.GetCampaignForPreviewWithTemplate.Get(&out, id, tplID); err != nil {
 		if err == sql.ErrNoRows {
 			return models.Campaign{}, echo.NewHTTPError(http.StatusBadRequest,
 				c.i18n.Ts("globals.messages.notFound", "name", "{globals.terms.campaign}"))
@@ -182,13 +199,14 @@ func (c *Core) CreateCampaign(o models.Campaign, listIDs []int, mediaIDs []int)
 		o.Headers,
 		pq.StringArray(normalizeTags(o.Tags)),
 		o.Messenger,
-		o.TemplateID,
+		o.TemplateID.Int64,
 		pq.Array(listIDs),
 		o.Archive,
 		o.ArchiveSlug,
-		o.ArchiveTemplateID,
+		o.ArchiveTemplateID.Int64,
 		o.ArchiveMeta,
 		pq.Array(mediaIDs),
+		o.BodySource,
 	); err != nil {
 		if err == sql.ErrNoRows {
 			return models.Campaign{}, echo.NewHTTPError(http.StatusBadRequest, c.i18n.T("campaigns.noSubs"))
@@ -226,7 +244,8 @@ func (c *Core) UpdateCampaign(id int, o models.Campaign, listIDs []int, mediaIDs
 		o.ArchiveSlug,
 		o.ArchiveTemplateID,
 		o.ArchiveMeta,
-		pq.Array(mediaIDs))
+		pq.Array(mediaIDs),
+		o.BodySource)
 	if err != nil {
 		c.log.Printf("error updating campaign: %v", err)
 		return models.Campaign{}, echo.NewHTTPError(http.StatusInternalServerError,
diff --git a/internal/core/templates.go b/internal/core/templates.go
index 8573094e..7ae8d82b 100644
--- a/internal/core/templates.go
+++ b/internal/core/templates.go
@@ -6,6 +6,7 @@ import (
 
 	"github.com/knadh/listmonk/models"
 	"github.com/labstack/echo/v4"
+	null "gopkg.in/volatiletech/null.v6"
 )
 
 // GetTemplates retrieves all templates.
@@ -36,9 +37,9 @@ func (c *Core) GetTemplate(id int, noBody bool) (models.Template, error) {
 }
 
 // CreateTemplate creates a new template.
-func (c *Core) CreateTemplate(name, typ, subject string, body []byte) (models.Template, error) {
+func (c *Core) CreateTemplate(name, typ, subject string, body []byte, bodySource null.String) (models.Template, error) {
 	var newID int
-	if err := c.q.CreateTemplate.Get(&newID, name, typ, subject, body); err != nil {
+	if err := c.q.CreateTemplate.Get(&newID, name, typ, subject, body, bodySource); err != nil {
 		return models.Template{}, echo.NewHTTPError(http.StatusInternalServerError,
 			c.i18n.Ts("globals.messages.errorCreating", "name", "{globals.terms.template}", "error", pqErrMsg(err)))
 	}
@@ -47,8 +48,8 @@ func (c *Core) CreateTemplate(name, typ, subject string, body []byte) (models.Te
 }
 
 // UpdateTemplate updates a given template.
-func (c *Core) UpdateTemplate(id int, name, subject string, body []byte) (models.Template, error) {
-	res, err := c.q.UpdateTemplate.Exec(id, name, subject, body)
+func (c *Core) UpdateTemplate(id int, name, subject string, body []byte, bodySource null.String) (models.Template, error) {
+	res, err := c.q.UpdateTemplate.Exec(id, name, subject, body, bodySource)
 	if err != nil {
 		return models.Template{}, echo.NewHTTPError(http.StatusInternalServerError,
 			c.i18n.Ts("globals.messages.errorUpdating", "name", "{globals.terms.template}", "error", pqErrMsg(err)))
diff --git a/models/models.go b/models/models.go
index d122433a..28d4cc81 100644
--- a/models/models.go
+++ b/models/models.go
@@ -48,6 +48,7 @@ const (
 	CampaignContentTypeHTML     = "html"
 	CampaignContentTypeMarkdown = "markdown"
 	CampaignContentTypePlain    = "plain"
+	CampaignContentTypeVisual   = "visual"
 
 	// List.
 	ListTypePrivate = "private"
@@ -78,8 +79,9 @@ const (
 	BounceTypeComplaint = "complaint"
 
 	// Templates.
-	TemplateTypeCampaign = "campaign"
-	TemplateTypeTx       = "tx"
+	TemplateTypeCampaign       = "campaign"
+	TemplateTypeCampaignVisual = "campaign_visual"
+	TemplateTypeTx             = "tx"
 )
 
 // Headers represents an array of string maps used to represent SMTP, HTTP headers etc.
@@ -225,17 +227,18 @@ type Campaign struct {
 	Subject           string          `db:"subject" json:"subject"`
 	FromEmail         string          `db:"from_email" json:"from_email"`
 	Body              string          `db:"body" json:"body"`
+	BodySource        null.String     `db:"body_source" json:"body_source"`
 	AltBody           null.String     `db:"altbody" json:"altbody"`
 	SendAt            null.Time       `db:"send_at" json:"send_at"`
 	Status            string          `db:"status" json:"status"`
 	ContentType       string          `db:"content_type" json:"content_type"`
 	Tags              pq.StringArray  `db:"tags" json:"tags"`
 	Headers           Headers         `db:"headers" json:"headers"`
-	TemplateID        int             `db:"template_id" json:"template_id"`
+	TemplateID        null.Int64      `db:"template_id" json:"template_id"`
 	Messenger         string          `db:"messenger" json:"messenger"`
 	Archive           bool            `db:"archive" json:"archive"`
 	ArchiveSlug       null.String     `db:"archive_slug" json:"archive_slug"`
-	ArchiveTemplateID int             `db:"archive_template_id" json:"archive_template_id"`
+	ArchiveTemplateID null.Int64      `db:"archive_template_id" json:"archive_template_id"`
 	ArchiveMeta       json.RawMessage `db:"archive_meta" json:"archive_meta"`
 
 	// TemplateBody is joined in from templates by the next-campaigns query.
@@ -308,10 +311,11 @@ type Template struct {
 
 	Name string `db:"name" json:"name"`
 	// Subject is only for type=tx.
-	Subject   string `db:"subject" json:"subject"`
-	Type      string `db:"type" json:"type"`
-	Body      string `db:"body" json:"body,omitempty"`
-	IsDefault bool   `db:"is_default" json:"is_default"`
+	Subject    string      `db:"subject" json:"subject"`
+	Type       string      `db:"type" json:"type"`
+	Body       string      `db:"body" json:"body,omitempty"`
+	BodySource null.String `db:"body_source" json:"body_source,omitempty"`
+	IsDefault  bool        `db:"is_default" json:"is_default"`
 
 	// Only relevant to tx (transactional) templates.
 	SubjectTpl *txttpl.Template   `json:"-"`
@@ -531,6 +535,11 @@ func (c *Campaign) CompileTemplate(f template.FuncMap) error {
 
 	// Compile the base template.
 	body := c.TemplateBody
+
+	if body == "" {
+		body = `{{ template "content" . }}`
+	}
+
 	for _, r := range regTplFuncs {
 		body = r.regExp.ReplaceAllString(body, r.replace)
 	}
diff --git a/models/queries.go b/models/queries.go
index 506f44ba..e4b93a1b 100644
--- a/models/queries.go
+++ b/models/queries.go
@@ -58,14 +58,15 @@ type Queries struct {
 	UpdateListsDate *sqlx.Stmt `query:"update-lists-date"`
 	DeleteLists     *sqlx.Stmt `query:"delete-lists"`
 
-	CreateCampaign        *sqlx.Stmt `query:"create-campaign"`
-	QueryCampaigns        string     `query:"query-campaigns"`
-	GetCampaign           *sqlx.Stmt `query:"get-campaign"`
-	GetCampaignForPreview *sqlx.Stmt `query:"get-campaign-for-preview"`
-	GetCampaignStats      *sqlx.Stmt `query:"get-campaign-stats"`
-	GetCampaignStatus     *sqlx.Stmt `query:"get-campaign-status"`
-	GetArchivedCampaigns  *sqlx.Stmt `query:"get-archived-campaigns"`
-	CampaignHasLists      *sqlx.Stmt `query:"campaign-has-lists"`
+	CreateCampaign                    *sqlx.Stmt `query:"create-campaign"`
+	QueryCampaigns                    string     `query:"query-campaigns"`
+	GetCampaign                       *sqlx.Stmt `query:"get-campaign"`
+	GetCampaignForPreview             *sqlx.Stmt `query:"get-campaign-for-preview"`
+	GetCampaignForPreviewWithTemplate *sqlx.Stmt `query:"get-campaign-for-preview-with-tpl"`
+	GetCampaignStats                  *sqlx.Stmt `query:"get-campaign-stats"`
+	GetCampaignStatus                 *sqlx.Stmt `query:"get-campaign-status"`
+	GetArchivedCampaigns              *sqlx.Stmt `query:"get-archived-campaigns"`
+	CampaignHasLists                  *sqlx.Stmt `query:"campaign-has-lists"`
 
 	// These two queries are read as strings and based on settings.individual_tracking=on/off,
 	// are interpolated and copied to view and click counts. Same query, different tables.
diff --git a/queries.sql b/queries.sql
index 9da83a64..b5827e66 100644
--- a/queries.sql
+++ b/queries.sql
@@ -501,8 +501,21 @@ DELETE FROM lists WHERE id = ALL($1);
 -- name: create-campaign
 -- This creates the campaign and inserts campaign_lists relationships.
 WITH tpl AS (
-    -- If there's no template_id given, use the default template.
-    SELECT (CASE WHEN $13 = 0 THEN id ELSE $13 END) AS id FROM templates WHERE is_default IS TRUE
+    -- Select the template for the given template ID or use the default template.
+    SELECT id,
+        CASE WHEN type = 'campaign_visual' THEN body ELSE '' END AS body,
+        CASE WHEN type = 'campaign_visual' THEN body_source ELSE '' END AS body_source,
+        CASE
+            WHEN type = 'campaign_visual' THEN 'visual'
+            ELSE 'richtext'
+        END AS content_type
+    FROM templates
+    WHERE
+        CASE
+            WHEN $13::INT IS NOT NULL AND $13::INT != 0 THEN id = $13::INT
+            WHEN $13::INT = 0 THEN is_default = TRUE
+        END
+    LIMIT 1
 ),
 counts AS (
     -- This is going to be slow on large databases.
@@ -519,11 +532,24 @@ counts AS (
       )
 ),
 camp AS (
-    INSERT INTO campaigns (uuid, type, name, subject, from_email, body, altbody, content_type, send_at, headers, tags, messenger, template_id, to_send, max_subscriber_id, archive, archive_slug, archive_template_id, archive_meta)
-        SELECT $1, $2, $3, $4, $5, $6, $7, $8, $9, $10, $11, $12,
-            (SELECT id FROM tpl), (SELECT to_send FROM counts),
-            (SELECT max_sub_id FROM counts), $15, $16,
-            (CASE WHEN $17 = 0 THEN (SELECT id FROM tpl) ELSE $17 END), $18
+    INSERT INTO campaigns (uuid, type, name, subject, from_email, body, altbody,
+        content_type, send_at, headers, tags, messenger, template_id, to_send,
+        max_subscriber_id, archive, archive_slug, archive_template_id, archive_meta, body_source)
+        SELECT $1, $2, $3, $4, $5,
+            -- Body
+            COALESCE(NULLIF($6, ''), (SELECT body FROM tpl), ''),
+            $7,
+            COALESCE(NULLIF($8, ''), (SELECT content_type FROM tpl), 'richtext')::content_type,
+            $9, $10, $11, $12,
+            (SELECT id FROM tpl),
+            (SELECT to_send FROM counts),
+            (SELECT max_sub_id FROM counts),
+            $15, $16,
+            -- Template ID
+            COALESCE(NULLIF($17, 0), (SELECT id FROM tpl)),
+            $18,
+            -- Body source
+            COALESCE(NULLIF($20, ''), (SELECT body_source FROM tpl))
         RETURNING id
 ),
 med AS (
@@ -571,7 +597,7 @@ ORDER BY %order% OFFSET $7 LIMIT (CASE WHEN $8 < 1 THEN NULL ELSE $8 END);
 
 -- name: get-campaign
 SELECT campaigns.*,
-    COALESCE(templates.body, (SELECT body FROM templates WHERE is_default = true LIMIT 1)) AS template_body
+    COALESCE(templates.body, (SELECT body FROM templates WHERE is_default = true LIMIT 1), '') AS template_body
     FROM campaigns
     LEFT JOIN templates ON (
         CASE WHEN $4 = 'default' THEN templates.id = campaigns.template_id
@@ -585,7 +611,7 @@ SELECT campaigns.*,
 
 -- name: get-archived-campaigns
 SELECT COUNT(*) OVER () AS total, campaigns.*,
-    COALESCE(templates.body, (SELECT body FROM templates WHERE is_default = true LIMIT 1)) AS template_body
+    COALESCE(templates.body, (SELECT body FROM templates WHERE is_default = true LIMIT 1), '') AS template_body
     FROM campaigns
     LEFT JOIN templates ON (
         CASE WHEN $3 = 'default' THEN templates.id = campaigns.template_id
@@ -637,7 +663,7 @@ LEFT JOIN bounces AS b ON (b.campaign_id = id)
 ORDER BY ARRAY_POSITION($1, id);
 
 -- name: get-campaign-for-preview
-SELECT campaigns.*, COALESCE(templates.body, (SELECT body FROM templates WHERE is_default = true LIMIT 1)) AS template_body,
+SELECT campaigns.*, COALESCE(templates.body, '') AS template_body,
 (
 	SELECT COALESCE(ARRAY_TO_JSON(ARRAY_AGG(l)), '[]') FROM (
 		SELECT COALESCE(campaign_lists.list_id, 0) AS id,
@@ -646,7 +672,20 @@ SELECT campaigns.*, COALESCE(templates.body, (SELECT body FROM templates WHERE i
 	) l
 ) AS lists
 FROM campaigns
-LEFT JOIN templates ON (templates.id = (CASE WHEN $2=0 THEN campaigns.template_id ELSE $2 END))
+LEFT JOIN templates ON templates.id = campaigns.template_id
+WHERE campaigns.id = $1;
+
+-- name: get-campaign-for-preview-with-tpl
+SELECT campaigns.*, COALESCE(templates.body, '') AS template_body,
+(
+	SELECT COALESCE(ARRAY_TO_JSON(ARRAY_AGG(l)), '[]') FROM (
+		SELECT COALESCE(campaign_lists.list_id, 0) AS id,
+        campaign_lists.list_name AS name
+        FROM campaign_lists WHERE campaign_lists.campaign_id = campaigns.id
+	) l
+) AS lists
+FROM campaigns
+LEFT JOIN templates ON templates.id = $2
 WHERE campaigns.id = $1;
 
 -- name: get-campaign-status
@@ -667,7 +706,7 @@ SELECT EXISTS (
 -- a campaign. This is used to fetch and slice subscribers for the campaign in next-campaign-subscribers.
 WITH camps AS (
     -- Get all running campaigns and their template bodies (if the template's deleted, the default template body instead)
-    SELECT campaigns.*, COALESCE(templates.body, (SELECT body FROM templates WHERE is_default = true LIMIT 1)) AS template_body
+    SELECT campaigns.*, COALESCE(templates.body, (SELECT body FROM templates WHERE is_default = true LIMIT 1), '') AS template_body
     FROM campaigns
     LEFT JOIN templates ON (templates.id = campaigns.template_id)
     WHERE (status='running' OR (status='scheduled' AND NOW() >= campaigns.send_at))
@@ -865,6 +904,7 @@ WITH camp AS (
         archive_slug=$15,
         archive_template_id=$16,
         archive_meta=$17,
+        body_source=$19,
         updated_at=NOW()
     WHERE id = $1 RETURNING id
 ),
@@ -927,26 +967,29 @@ INSERT INTO campaign_views (campaign_id, subscriber_id)
 
 -- templates
 -- name: get-templates
--- Only if the second param ($2) is true, body is returned.
-SELECT id, name, type, subject, (CASE WHEN $2 = false THEN body ELSE '' END) as body,
+-- Only if the second param ($2 - noBody) is true, body and body_source is returned.
+SELECT id, name, type, subject,
+    (CASE WHEN $2 = false THEN body ELSE '' END) as body,
+    (CASE WHEN $2 = false THEN body_source ELSE NULL END) as body_source,
     is_default, created_at, updated_at
     FROM templates WHERE ($1 = 0 OR id = $1) AND ($3 = '' OR type = $3::template_type)
     ORDER BY created_at;
 
 -- name: create-template
-INSERT INTO templates (name, type, subject, body) VALUES($1, $2, $3, $4) RETURNING id;
+INSERT INTO templates (name, type, subject, body, body_source) VALUES($1, $2, $3, $4, $5) RETURNING id;
 
 -- name: update-template
 UPDATE templates SET
     name=(CASE WHEN $2 != '' THEN $2 ELSE name END),
     subject=(CASE WHEN $3 != '' THEN $3 ELSE name END),
     body=(CASE WHEN $4 != '' THEN $4 ELSE body END),
+    body_source=(CASE WHEN $5 != '' THEN $5 ELSE body_source END),
     updated_at=NOW()
 WHERE id = $1;
 
 -- name: set-default-template
 WITH u AS (
-    UPDATE templates SET is_default=true WHERE id=$1 AND type='campaign' RETURNING id
+    UPDATE templates SET is_default=true WHERE id=$1 AND (type='campaign' OR type='campaign_visual') RETURNING id
 )
 UPDATE templates SET is_default=false WHERE id != $1;
 
@@ -957,7 +1000,7 @@ WITH tpl AS (
     DELETE FROM templates WHERE id = $1 AND (SELECT COUNT(id) FROM templates) > 1 AND is_default = false RETURNING id
 ),
 def AS (
-    SELECT id FROM templates WHERE is_default = true AND type='campaign' LIMIT 1
+    SELECT id FROM templates WHERE is_default = true AND (type='campaign' OR type='campaign_visual') LIMIT 1
 ),
 up AS (
     UPDATE campaigns SET template_id = (SELECT id FROM def) WHERE (SELECT id FROM tpl) > 0 AND template_id = $1
@@ -1158,7 +1201,7 @@ lp AS (
     LEFT JOIN lists cl ON cr.list_id = cl.id
     GROUP BY lr.id
 )
-SELECT 
+SELECT
     users.*,
     ur.id AS user_role_id,
     ur.name AS user_role_name,
@@ -1184,7 +1227,7 @@ WITH sel AS (
         END
     )
 )
-SELECT 
+SELECT
     sel.*,
     ur.id AS user_role_id,
     ur.name AS user_role_name,
diff --git a/schema.sql b/schema.sql
index bf973faf..b5c6c9fc 100644
--- a/schema.sql
+++ b/schema.sql
@@ -4,9 +4,9 @@ DROP TYPE IF EXISTS subscriber_status CASCADE; CREATE TYPE subscriber_status AS
 DROP TYPE IF EXISTS subscription_status CASCADE; CREATE TYPE subscription_status AS ENUM ('unconfirmed', 'confirmed', 'unsubscribed');
 DROP TYPE IF EXISTS campaign_status CASCADE; CREATE TYPE campaign_status AS ENUM ('draft', 'running', 'scheduled', 'paused', 'cancelled', 'finished');
 DROP TYPE IF EXISTS campaign_type CASCADE; CREATE TYPE campaign_type AS ENUM ('regular', 'optin');
-DROP TYPE IF EXISTS content_type CASCADE; CREATE TYPE content_type AS ENUM ('richtext', 'html', 'plain', 'markdown');
+DROP TYPE IF EXISTS content_type CASCADE; CREATE TYPE content_type AS ENUM ('richtext', 'html', 'plain', 'markdown', 'visual');
 DROP TYPE IF EXISTS bounce_type CASCADE; CREATE TYPE bounce_type AS ENUM ('soft', 'hard', 'complaint');
-DROP TYPE IF EXISTS template_type CASCADE; CREATE TYPE template_type AS ENUM ('campaign', 'tx');
+DROP TYPE IF EXISTS template_type CASCADE; CREATE TYPE template_type AS ENUM ('campaign', 'campaign_visual', 'tx');
 DROP TYPE IF EXISTS user_type CASCADE; CREATE TYPE user_type AS ENUM ('user', 'api');
 DROP TYPE IF EXISTS user_status CASCADE; CREATE TYPE user_status AS ENUM ('enabled', 'disabled');
 DROP TYPE IF EXISTS role_type CASCADE; CREATE TYPE role_type AS ENUM ('user', 'list');
@@ -77,6 +77,7 @@ CREATE TABLE templates (
     type            template_type NOT NULL DEFAULT 'campaign',
     subject         TEXT NOT NULL,
     body            TEXT NOT NULL,
+    body_source     TEXT NULL,
     is_default      BOOLEAN NOT NULL DEFAULT false,
 
     created_at      TIMESTAMP WITH TIME ZONE DEFAULT NOW(),
@@ -94,6 +95,7 @@ CREATE TABLE campaigns (
     subject          TEXT NOT NULL,
     from_email       TEXT NOT NULL,
     body             TEXT NOT NULL,
+    body_source      TEXT NULL,
     altbody          TEXT NULL,
     content_type     content_type NOT NULL DEFAULT 'richtext',
     send_at          TIMESTAMP WITH TIME ZONE,
@@ -105,9 +107,9 @@ CREATE TABLE campaigns (
     -- For opt-in campaigns, this will be 'unsubscribed'.
     type campaign_type DEFAULT 'regular',
 
-    -- The ID of the messenger backend used to send this campaign. 
+    -- The ID of the messenger backend used to send this campaign.
     messenger        TEXT NOT NULL,
-    template_id      INTEGER REFERENCES templates(id) ON DELETE SET DEFAULT DEFAULT 1,
+    template_id      INTEGER REFERENCES templates(id) ON DELETE SET NULL,
 
     -- Progress and stats.
     to_send            INT NOT NULL DEFAULT 0,
@@ -118,7 +120,7 @@ CREATE TABLE campaigns (
     -- Publishing.
     archive             BOOLEAN NOT NULL DEFAULT false,
     archive_slug        TEXT NULL UNIQUE,
-    archive_template_id INTEGER REFERENCES templates(id) ON DELETE SET DEFAULT DEFAULT 1,
+    archive_template_id INTEGER REFERENCES templates(id) ON DELETE SET NULL,
     archive_meta        JSONB NOT NULL DEFAULT '{}',
 
     started_at       TIMESTAMP WITH TIME ZONE,